Ben Hur Silverman
Ben Silverman is making this way too easy. IAC has released the logo for Ben Silverman's world-changing, earth-shattering, ground-breaking new venture - Electus.
In my opinion, it is the perfect logo for the company. Everything you need to know about Electus and its future success is represented in the design of that logo.
Accompanying the logo (on the IAC website - Electus.com is... still to come) is a new description of the company. (Could we be getting close to launch?): "Led by founder Ben Silverman, Electus is a next generation studio enabling premium content creators to engage with advertising and technology partners at the inception of the creative process and partner on the finished product across a global and multi-platform distribution model.
"Electus is defining an innovative advertising
component, which will challenge the traditional entertainment silos,
allowing content creators and branding partners to develop premium
programs and reach audiences like never before. The content will be
distributed globally through the Electus international distribution arm
as well as across a multitude of analog and digital platforms."Because nothing says "Next Generation" like a logo with A HORSE AND BUGGY ON IT!
Jill Kennedy - OnMedeaP.S. - Ben Silverman is the upcoming keynote speaker at MIPTV this year. Because he is busy changing the world, I have taken the liberty of penning his speech for him.
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7 Comments
About Jill Kennedy
Jill Kennedy is an Ivy League MBA / refugee from Lehman Brothers.
Manka Bros. (and the Manka Business Channel) hired her (for a very low sum) to cover the world of media (not the world of Medea) in her own words without corporate interference.
About Medea
Medea was a real bitch from classical mythology - as most famously dramatized by Euripides.
She was a sorceress and wife of Jason, whom she assisted in obtaining the Golden Fleece. When Jason deserted her, she chopped up their children. One could say, Medea acted as rationally as a major media company.
Tips, Scoops and Smoking Guns
Definitely a throw back to the moguls of old. Something out of Las Vegas Caesar's Palace of the 50s.
Can't wait for all that shareholder value! I can just taste the dividends now!
I really don't get the name. i don't get the logo. I don't get Ben. I just don't know what the hell is going on.
I wonder how that sounds in Japanese, where the l's sound like r's.
It's hard to get anything anymore, HP. We've become a nation of press releases. We're great at press releases bad at execution.
I believe that would be 'erectus', John.
Funny, I was thinking the same thing. The post was great btw, can't take credit away from that.