Walt Disney – OnMedea

July 21, 2011July 21, 2011

Don’t Blame Superman

Adam Fogelson, Alan Spoon, Alexander von Furstenberg, Amanda Seyfried, Andrew Chang, Angela Bromstad, Anil Ambani, Ann Daly, Anne Globe, Ari Emanuel, Arthur Martinez, Barry Diller, Beastly, Ben Silverman, Bob Iger, Brad Grey, Brian Roberts, Brothers Grimm, Bryan Lourd, Chase Carey, Clark Hallren, Comic-Con, Craig Ring, Craig Smith, Dan Satterthwaite, David Geffen, David Rosenblatt, Donald R. Keough, Donna Langley, Dreamworks Animation, Edgard Bronfman, Electus, Ezra Kucharz, fairy tale movies, Gemma Arterton, Graham Stanton, Greg Blatt, Greg Morrow, Greg Stevens, Gregg Winiarski, Guillermo Del Toro, Hans Woolley, Hansel & Gretel Witch Hunters, Harry Brittenham, Harry Sloan, Heather O'Conner, Hey Diddle Diddle, Holly Bario, Jack the Giant Killer, Jason Stewart, Jay Herratti, Jeff Sagansky, Jeff Small, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jeffrey Katzenberg, Jeremy Renner, Jill Kennedy, Joanne Hawkins, Joey Levin, John Batter, John C. Malone, John Ferriter, John Foley, John Malone, Josh Abramson, Jr., Judson Green, Kara Swisher, Khan Manka, Lew Coleman, Louis Castle, Manka Bros., Mark Sourian, Mark Stein, Melody Hobson, Michael Eisner, Michael J. Montgomery, Michael Schwerdtman, Michael Zeisser, Nathan Myhrvold, Nikki Finke, Notional, On Medea, OnMedea, Paul Allen, Paul Telegdy, Peter Chernin, Phillippe Dauman, Pinnochio, Red Riding Hood, Reliance ADA Group, Rich Sullivan, Richard F. Zannino, Richard Sherman, Rick Finkelstein, Ricky Van Veen, Roger Enrico, Ron Meyer, Rupert Murdoch, Scott Garell, Scott Savitz, Shana Fisher, Sharon Waxman, Snow White and the Seven, Stacey Snider, Steve Burke, Steve Jobs, Steven Spielberg, Strauss Zelnick, Sumner Redstone, Terry Semel, Thomas Freston, Thomas J. McInerney, Tina Brown, Tony DiSanto, Victor Kaufman, Walt Disney

Today, I read an analyst report written by Vasily Karasyov of Susquehanna Financial Group titled “The Death of Superheroes”.

Salacious title? Certainly.

A title that would get the attention of every media executive around the world? Absolutely.

A title that’s total bullshit? Definitely.

According to this report, over the past ten years movie studios have plucked 16 superheroes (or super groups) from the obscurity of the basements of geeks and put them smack dab in the global spotlight for everyone to see.

Some have been really good, made lots of money and spawned sequels, rebirths and regurgitations (e.g., “Spider-Man”, “Batman”, “Iron Man”, “X-Men”).

Others were shit and lost a lot of money (basically the rest of them).

For the most part, that’s the way it’s supposed to work. Good = success. Bad = no success.

Over that same time, about 2,000 other movies were released to varying degrees of success. These included huge non-comic book movies like “Harry Potter”, “Lord of the Rings”, “Pirates of the Caribbean”, “The Hangover”, and, sure, even Woody Allen’s biggest hit ever “Midnight In Paris”.

So while it seems every other movie that comes out is a comic book movie, nothing could be further from the truth. But that’s not the point I want to make.

Here’s the point: People are not tired of Superheroes. You cannot blame the superhero for the failure of corporate mortals.

If every comic book/superhero movie were unbelievably great, audiences would flock to them and they would all be huge hits.

Seriously, if the studios would have put out 16 awesome, well-made, true to the source comic book movies, they would have had, guaranteed, 16 big hit, profitable movies.

But this didn’t happen and it never will happen. Why? Because movie studios always try to make good movies. Regardless of what some people think, the executives at movie studios are not trying to suck.

Every movie that is made (with all those millions of dollars at stake) start off with a single dream – to be really good and to make money (maybe not in that order). Everyone, at every level, works very hard to make these films as good as humanly possible.

But somewhere along the chain – from concept to the day of release – something happens to make them suck.

And in most cases, lots of things happen to make them suck.

The movie-making process is subjective. One person’s gold is another person’s shit.

What Hollywood IS GUILTY OF is genre rape.

Once one high-concept or genre film hits it really big (i.e., “Alice In Wonderland”) suddenly every studio in town needs to have that high-concept or genre type film in the pipeline ASAP.

Because of “Alice In Wonderland”, over the past year every studio had to have as many fairy tale scripts as they get their hands on including THREE FREAKIN’ “SNOW WHITES”!

My God, even Manka Bros. – my studio – bought the rights to “Hey Diddle Diddle” and plans to spend well over $150 million to produce something we know will fail. Sorry, boss.

Go down any list of genre and you’ll see one movie that started the entire feeding frenzy. “Scream” spawned hundreds of crappy horror movies. “Harry Potter” got everyone out there trying to find the next great children’s fantasy series. Vampires, zombies… it’s just a case of mass brainlessness.

But here’s the shocker. What do I think needs to be changed? Nothing.

Movies should continue to be made and they should be made as well as possible.

Some should be based on comic books because it’s really great source material.

Others should be based on the Bible, or Dickens or Broadway . Because it’s really great source material.

And yet others should be based on ideas people think up on their own (imagine that!) – because the brain is capable of coming up with a really great source material.

“Hollywood” isn’t broken and the Superhero isn’t dead (Christopher Nolan could turn any deep catalog comic book character into a franchise – even something like “Gerbil Girl”) – everyone involved in the process just needs to concentrate more on entertaining the audience and less on just filling a summer slot.

Jill Kennedy – OnMedea

P.S. – Why the hell is “Glee” at Comic-Con? If you want to talk about something that’s dead… it’s Comic-Con. And IT WAS killed by the movie studios. If you want a good laugh, read the transcript from Khan Manka, Jr.’s keynote address to last year’s Comic-Con.

March 31, 2011April 11, 2011

DreamWorks Animation – What’s The Point?

I certainly hope Jeffrey Katzenberg is actively trying to sell the company. I mean, for a guy like him, I just don’t get why he does it.

For most people, it would be a great gig: Produce two high quality (some at Pixar would say average quality) animated movies a year for ever and ever and ever. But Jeffrey Katzenberg isn’t ‘most people’. He’s a guy that wanted to build an empire and has apparently stopped trying to do that. I can’t imagine he’s suddenly content with what he has.

When DreamWorks was formed in 1994, I was all for it. To build a media empire from scratch is the kind of ambition that Hollywood hadn’t seen in decades (and probably won’t be seen again). But if anyone could do it, it would be Spielberg, Katzenberg and Geffen – SKG. But they couldn’t stomach the hard times.

They didn’t have the guts of a Khan Manka or a Walt Disney who were willing to mortgage everything to keep their dreams afloat. SKG used mostly other people’s money – not their houses or art collections – and the other people started getting nervous. SKG decided to remain rich and refined the art of risk management.

And I’m sure they’ve all had very happy lives even without a media empire.

But I think it’s time for DreamWorks to finally exit the stage. It’s going to happen sooner or later. Just do it now. Why go through the aggravation of further stockholder meetings and quarterly reports to Wall Street.

Right, Mr. Katzenberg?

Just sell (probably for a few billion), if you can, at a decent return to shareholders, set up an office on one of the studio lots and reminisce about the old days and how things might have turned out different if you’d been a little crazier.

Nearly all the movies DreamWorks Animation has produced and will produce have been and will most likely be solid hits worldwide that any film studio would love to add to their library/event film slate. It’s a pretty simple formula – write average script, hire stars as voices, animate, market, distribute and make about $500 million worldwide (with only the occasional disappointment of something like “Flushed Away”). Repeat. Repeat. Repeat. Repeat. Repeat.

A big studio purchase of DWA fits perfectly into Hollywood’s current mindset of accurately predicting financial results and avoiding any kind of risk.

Lucky are we to get to pay for and sit through the movies that reflect this strategy.

Jill Kennedy – OnMedea

February 18, 2011April 11, 2011

Not ANOTHER Fairy Tale Ending

Once upon a time, Hollywood was creatively bankrupt… again. The year was 2011 and poor little Hollywood didn’t know what kind of movies to make.

The heads of the major studios (including Manka Bros. – the owner of OnMedea) knew that a film adaptation of the fairy tale “Alice In Wonderland” made over $1 billion at the box office in 2010 and said “That’s a lot of money.”

So after much thought (or not), Hollywood decided to make EVERY FREAKING FAIRY TALE EVER WRITTEN INTO A MAJOR MOTION PICTURE!

Come on, really?

Every day, I read about another studio doing another fairy tale adaption. And all of them are a DARK, GRITTY version that the “19th century authors originally had in mind”.

Not a fluffy Hollywood squeaky clean version that doesn’t scare our whimpy modern day kids – but a frightening and bloody tale like children used to experience when kids were tough and enjoyed waking up screaming from a horrifying nightmare because of the bedtime story they were read.

To be fair, I think it was a great idea to reimagine Red Riding Hood with a darker tone – which is certainly fitting of the story. And while the trailer looks like a cross between a perfume ad and Twilight, I still believe it’s a solid original concept and should result in strong box office. (I’ll certainly be there opening weekend.)

But then came a fairy tale adaptation tsunami (which includes 3 SNOW WHITES!) that has now completely flooded the town.

Here’s a sampling of what’s coming up:

Jack the Giant Killer (Warner Bros.) – a gritty modern day reimagining of the classic tale.

The Brothers Grimm: Snow White (Relativity) – gritty reimagining starring Julia Roberts as the Wicked Queen.

Snow White and The Huntsman (Universal) – gritty reimagining starring Charlize Theron as the Wicked Queen.

Snow White and The Seven (Disney) – sweet, no gritty, set in 19th century China.

Hansel & Gretel: Witch Hunters (Paramount) – Starring Jeremy Renner, Gemma Arterton (and, no doubt, various star cameos), H&G are now accomplished bounty hunters out to get the witches who nearly killed them years before.

Beastly (CBS Films) – Beauty & The Beast set in high school. I don’t expect much from this one as I’ve already predicted the death of CBS Films in a previous blog.

Pinnochio 3D – a stop motion reimagining of the classic fairy tale. Expect a very dark and disturbing retake on this one as it comes from the genius mind of Guillermo Del Toro. I can already imagine losing sleep after I witness the stop motion, painful transformation of the children into donkeys sequence.

Hey Diddle Diddle (Manka Bros.) – a grim reimagining of the classic bedtime ditty set during the 1930s in a Soviet Union gulag. Why does the cow jump over the moon? Freedom.

Grimm (NBC) – Gritty TV cop drama set in a world where the characters of Grimm’s Fairy Tales actually exist.

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And that’s just in the next couple of years. Just think if these projects make money what we’ll see next:

Pat the Bunny – set in a post-apocalyptic cannibalistic world.

Rumpelstiltskin – featuring the beloved garden Gnomes from Gnomeo & Juliet in their first R-rated turn.

If You Give A Mouse A Cookie – rewritten with darker twists and turns so that it ends in murder.

Etc. etc. etc.

And the sad reality is, I won’t be able to take my five year old daughter to one of them because, if I did, she would wake up screaming in the middle of the night after witnessing Snow White disembowel one of the dwarfs (or something).

But I guess these movies aren’t made for her. They’re Fairy Tales – they’re not made for children for Christ’s sake. They’re made for the guys who go to Comic-Con. And THEY lived happily ever after.

Jill Kennedy – OnMedea