OnMedea’s Top 40 Failures Under 40

January 8, 2010June 22, 2011

Ben Silverman’s DumbDumb Deal

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Yes, this deal is as DumbDumb as you can get.

How to build a successful startup: Step #1 – Use Barry Diller’s money to fund a vanity production label with a friend from high school.

Yes, Jason Bateman and Will Arnett (in particular) are talented guys but anyone who thinks they will spend any real time on this venture is out of their minds.

Sure, we’ll get the standard Will Ferrell-type Funny of Die videos of Bateman and Arnett walking around with a steady-cam eating Doritos and improvising about how easy this internet stuff is – but will anything of value come out of DumbDumb?

Ben Silverman knows the answer to this and laughs at how DumbDumb some people must be.

I would imagine Barry Diller also knows the answer. Unfortunately, he’s the ultimate DumbDumb in this equation for funding Electus in the first place.

But for now… it’s all just so exciting. I know I’m just a cockeyed optimist, but I just can’t wait for Ben to change the world again. And I’m super glad that they took the time out of the arduous process of building the successful DumbDumb business model to appear in Las Vegas for the announcement (along with the awesomely hilarious Notional CEO Lord Ricky Van Veen).

I just hope it’s not the same business model that Ben Silverman developed for Electus: Spend $100 million on the development (but not the execution) of digital content and when that money is gone – launch another start-up with another sugar daddy.

Jill Kennedy – OnMedea

November 19, 2009April 21, 2011

Notional – R.I.P.

The revolution is over… and what a crappy revolution it was.

Notional – the only company to ever come up with the idea for a dating show in a taxi; a competitive cooking show; a home makeover show; as well as several shitty internet game shows in development including “Ready, Set, Dance”, “You vs. America” and “Chase the Money” – is dead.

Yes, I realize Notional hasn’t got up on its feet yet – but, based on the announcement of the “slate” today, Notional IS creatively dead. Physically, they’re still on life support and won’t be dead until 2011 or so (thus the tombstone – thanks, R).

Oh, well. I guess we’ll just have to wait and see what content visionary (and current Notional CEO) Ricky Van Veen will think up next. Hopefully something that will have the same forward-thinking press release that mentions words like “revolutionary” and “ground-breaking.”

I must apologize to Barry Diller and all IAC shareholders for killing off his two latest content creation ventures before they really got started – (I killed Ben Silverman’s cure for what has been a cancer of bad content and business models on the internet, Electus, a couple of weeks ago… also before the launch) – but it had to be done.

Come on, Ricky, freakin’ internet game shows? Who gives a shit? You were so clever until you started spending Barry Diller’s money. What does he get for making you rich? You… trying to make him poor.

The only show you could produce that could possibly work is you and your new best friend Ben Silverman going out every night and partying your brains out then putting your escapades up on the internet for everyone to see. You could actually erect the elusive paywall on that one. Just imagine it… you, Ben and hot chicks in bars… X-rated.

THAT is programming only you guys can do in just the right pathetic way. And THAT is your only competitive advantage.

Jill Kennedy – OnMedea

October 27, 2009April 25, 2011

Electus – R.I.P.

I realize that Electus – the earth-shattering, ground-breaking, cutting-edge new business from Ben Silverman and Barry Diller’s IAC/ InterActiveCorp hasn’t launched, but I have recently climbed aboard Khan Manka, Jr.’s Time Machine and gone into the not-too-distant future to retrieve the press release announcing (sadly) the company’s closure. Sorry, Ben.

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From the Associated Press (July 2011):

Electus, the $100 million start-up from media wunderkind Ben Silverman has decided to close its doors effective immediately after only 18 months in business. 875 staffers (mostly low-level hot chicks in their 20s who ran errands and stuff) were expected to lose their jobs. The highly-touted venture only managed to produce one original internet series – a show about bed-hopping young flight attendants based at O’Hare International Airport called “The Hub”.

Electus, announced by Mr. Silverman with much fanfare in July 2009 (after a completely disastrous run as Co-Chairman of NBC Entertainment), was supposed to change the entertainment landscape with the unoriginal idea of marrying advertising, content and distribution in a new media world.

Mr. Silverman was unavailable for comment but released a statement through his representatives: “I am proud of my accomplishments at Electus. Even though $100 million doesn’t go as far as it used to, I still changed the world! No one has even come close to doing what I did because nobody had the balls. What a ride! Maybe people just aren’t ready for forward-thinking.”

Mr. Diller was available for comment and simply said about Silverman: “Fuck that guy.”

But don’t worry about Ben. He has landed on his feet and will continue his Quixotic quest to monetize online content from his penthouse suite at The Palms Hotel in Vegas. Goldman Sachs
has committed $500 million to fund his new, as yet, unnamed venture.
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Oh, yeah, one other thing I learned from the future: The Jay Leno Show was canceled in 2010 and called one of the greatest failures in the history of television. Sorry, Ben.

Jill Kennedy – OnMedea

October 22, 2009April 25, 2011

Ben Silverman – Fortune’s 40 Under 40?!

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Seriously, Fortune? Are you fucking kidding me? What, will you sell 15 more magazines with him on the list? Couldn’t come up with that 40th name?

What about Jeff Weiner – he’s under 40 and was named CEO of LinkedIn. That’s a pretty big job and the site actually makes money and is relevant.

Ben Silverman is irrelevant. Everyone needs to please stop with the ‘Ben Silverman is great’ shit.

If (and this is about the biggest fucking ‘if’ I’ve ever written) Barry Diller and Ben Silverman put together a company that changes the media landscape and makes the world a better place, put him on your list next year. Oh, yeah, he won’t be UNDER 40 next year. Sorry, Ben.

Well, OnMedea is putting together our own list: ONMEDEA’S TOP 40 FAILURES UNDER 40 and Ben Silverman is in the running for the top of that list.

Check back here next week for all the exciting details.

Jill Kennedy – OnMedea