Kara Swisher – OnMedea

January 6, 2014January 22, 2014

Only Tech Reporters Care About CES

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Nearly every major online publication (and print for that matter) are sending at least one reporter to Las Vegas for the Consumer Electronic Show (CES) – and no one, except those reporters, actually cares what comes out of the show.

It’s all the same – year after year.

Reporters write up an elaborate post about “What to expect from CES this year!” –

– then they go to Vegas

– they do a decent write up of Day 1

– then they party hard the first night because they have been so focused on the build up of CES that they just want to unwind

– and then they write a lackluster Day 2 report (because they are hungover)

– party some more

– and then sort of disappear until it’s time to drag themselves home.

Believe me, if CES were held in Fresno, even the Tech reporters wouldn’t show up.

Because it’s not about “new technology” (the gadgets are really just variations on themes from the past 10 years), it’s about “Vegas” and being able to get drunk on the company dime.

The same goes for the legions of companies that attempt to break new products and show off their brilliant innovations.

It’s a snow job – everyone is reprinting the same press release and then heading to dinners and cocktail parties to talk about the press release.

99.99% of the world’s population really don’t care to read about a $150,000 4K television, or a self-driving car or wearable tech – they might buy it once it hits the market if the products are good – but to read about it from hundreds of tech reporters and bloggers? Not so much.

But 99.99% do care about Vegas. So just write about your debauchery (like this CEO from last year – CES After Dark) and forget the gadgets.

No one cares.

Jill Kennedy – OnMedea

November 22, 2013May 12, 2014

The Great Media Bloodbath of 2014

5/12/14 UPDATE: AT&T to acquire DirecTV! Lock the doors – it’s scary out there.

2/12/14 UPDATE: Holy Crap, 2014 just got a whole lot uglier (and it was already hideous) with the announcement of Comcast acquiring Time Warner Cable!

ORIGINAL POST:

It’s coming.

Holy shit is it coming.

Millions are getting pummeled with a horrible winter but brace yourselves further, because you are in for a shitstorm of job cuts in 2014.

It will not be pretty.

It seems that media company CEOs are hell bent on proving to Wall Street that their companies can be growth companies.

Unless they fire every employee and start a new company by themselves in a garage, they cannot be growth companies the way Wall Street would like.

20% margins just will never happen again in the movie, TV, print, or music industries – so deal with it.

But these CEOs are guys (all guys) who think they can do anything.

But they will fail.

And then they’ll CUT.

And… it will not be pretty.

Tribune got things started.

Sony will be next.

My company’s CEO has called 2014 “The Year of the Hammer.”

No one will make it through unscathed.

First to go will be the packaged media folks. Those who support the production and distribution of DVDs and CDs and magazines, etc.

Gone.

Next will be the slow growth businesses – like movies and Broadcast TV production (serious like a heart attack).

Slates will be slashed, storytelling risk-taking will cease to exist.

Since no one can seem to do comedy anymore on Broadcast, they will be relegated to the epic mini-series format like “Under The Dome” and live Sports to stay afloat.

Then, finally, the low margin businesses will be hit – like console games. With the exception of a few huge titles, it’s a tough business and it certainly doesn’t help these overly-ambitious / delusional CEOs hit their targets.

So what’s going to be left? TV production for cable and Over-The-Top (OTT).

Why TV gets ownership of Internet content production is baffling to me. But they do.

By the end of 2014, giant media companies with their film studios, broadcast networks and massive real estate leases will be much MUCH leaner and the quality of the product will be much MUCH worse.

Hey, but a point of margin here and a point of margin there adds up to… 2 points.

But lighten up, Spring is coming.

Jill Kennedy – OnMedea

October 9, 2013October 10, 2013

CBS Cancels ‘We Are Men’

Really sad.

The people who created this show really thought they had another “Friends.”

Oh, well.

Next time – be more funny – and stop trying to write for the idiots who you believe are not as smart as you.

Chin up, maybe Basic Cable or Netflix is ready for your groundbreaking style.

Gone are the dreams and dancing.

Jill Kennedy – OnMedea

P.S. – If you’re wondering what’s up with this bullshit post – read this.

October 9, 2013

Journalism Is Dead

If other blogs didn’t steal my stuff years ago, I would have said R.I.P. Journalism – but “R.I.P.” as a way of saying a something is dead is also dead.

So, what do I mean by “Journalism Is Dead?”

Very simple. Journalism is dead. I’ll prove it.

The online media “information” space has been taken over by the Press Release. Companies issue press releases or send emails to blogs like Deadline.com or TechCrunch and that becomes the news of the day. No one is actually out in the field unless you consider a guy with a camera in the face of a drunken celebrity at TMZ real journalism.

Very few – VERY FEW – are actually digging up stories, creating news – trying to right the wrongs. It’s all controlled by someone other than journalists.

So here’s my experiment…

I didn’t really write over the summer because I was working on a book – so my numbers were pretty terrible on this blog. I was doing pretty well when I was constantly writing about how Facebook sucks. But now it’s terrible.

Last month I had very few eyeballs on this site because I really wasn’t around and only posted one time. Pretty sad.

In September 2013 – OnMedea had 1,167 hits. A real low for the site – but my own fault. In October, I am at 574 hits for the month – mostly because of the old Sean Hannity story – but really terrible.

Now I’m mostly going to do what others “media” blogs do for the rest of the month (Press Releases, hearsay, etc. – with my own little comments here and there) – whatever takes the LEAST amount of time – and give updates on how my numbers change.

Should be an interesting experiment.

Jill Kennedy – OnMedea

September 9, 2013January 17, 2014

Lloyd Blankfein Is A Douche

It’s my shortest blog of the year – but I think the point is solid.

Here’s just one of the many reasons from NYMAG.com

Jill Kennedy – OnMedea

February 8, 2013February 12, 2013

NBC Is Saved!

OK – I know NBC has been on a really bad run lately – but things are definitely looking up!

I just received an email alert from the Hollywood Reporter announcing that Christina Ricci has agreed to star in…

wait for it…

GIRLFRIEND IN A COMA

After 87 years, NBC finally has a show to be proud of.

Bob Greenblatt has proven his brilliance and I can’t to hear what’s next:

Could it be – “My Boyfriend’s Got A Nail In His Head”?

“Dad’s Bleeding From The Ass… Again”

“What’s That Thing On Molly’s Face?”

The possibilities are endless.

All joking aside… Here’s who is really in a coma:

Jill Kennedy – OnMedea

August 5, 2011August 5, 2011

Wall Street Reminder: Nobody Knows Anything

OK – so the U.S. got downgraded by S&P (AA+) for the first time in its history. Whatever. It’s all just a game anyway.

Most talking heads throughout the weekend will say Monday will be a bloodbath on Wall Street and that many investors will be clamoring to yank out their cash.

But I must remind anyone who has money in the market (me!), out of the market and all those on the fence that “nobody knows anything.”

This phrase, coined by William Goldman in “Adventures In The Screen Trade” (worth a read even for non-screenwriters), is absolutely true in almost all industries and in almost all cases where someone is trying to predict the future.

In the movie business, the phrase was basically referring to the major studios’ inability to know what movies would work at the box office and what movies would fail. As it turns out, with all the historical data at our fingertips… nobody knows anything.

And the same goes for Wall Street:

Meredith Whitney, hotsy-totsy Queen of the Double-Dip, has no clue where the markets are going (though she seems to be praying for a downturn – probably more out of concern for her reputation than for the country).

That whack job Ray Dalio – founder of Bridgewater Associates (subject of a brilliant piece by John Cassidy in the New Yorker) – has no clue where the markets are going (though, to be fair, the whack job has been more successful than most in guessing lately).

The government, your parents, your children, Warren Buffett, CNBC, Fox News, Bloomberg, TechCrunch, your friends on social networks – nobody knows anything.

If they did, then Wednesday night I would have received a text or seen a tweet or a Facebook status update that said “The Dow will fall 512 points tomorrow – you may want to make a couple of portfolio moves.”

I didn’t get that message from any of those people who “know so much”. Just like I won’t get any correct message this weekend about what will happen on Monday. Because nobody knows anything about what will happen on Monday!

So this weekend, as we all think about our personal finances, don’t make knee-jerk decisions based on something someone says on television or an internet blog.

This may sound overly simplistic, but just go with your gut and calm the freak down. There are a lot great healthy American companies out there and they deserve your confidence.

But, then again, I don’t know anything either – and I certainly don’t know how “Rise of the Planet of the Apes” is going to perform this weekend – perhaps $35 million, perhaps $65 million. It’s a crap shoot.

Jill Kennedy – OnMedea

July 21, 2011July 21, 2011

Don’t Blame Superman

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Today, I read an analyst report written by Vasily Karasyov of Susquehanna Financial Group titled “The Death of Superheroes”.

Salacious title? Certainly.

A title that would get the attention of every media executive around the world? Absolutely.

A title that’s total bullshit? Definitely.

According to this report, over the past ten years movie studios have plucked 16 superheroes (or super groups) from the obscurity of the basements of geeks and put them smack dab in the global spotlight for everyone to see.

Some have been really good, made lots of money and spawned sequels, rebirths and regurgitations (e.g., “Spider-Man”, “Batman”, “Iron Man”, “X-Men”).

Others were shit and lost a lot of money (basically the rest of them).

For the most part, that’s the way it’s supposed to work. Good = success. Bad = no success.

Over that same time, about 2,000 other movies were released to varying degrees of success. These included huge non-comic book movies like “Harry Potter”, “Lord of the Rings”, “Pirates of the Caribbean”, “The Hangover”, and, sure, even Woody Allen’s biggest hit ever “Midnight In Paris”.

So while it seems every other movie that comes out is a comic book movie, nothing could be further from the truth. But that’s not the point I want to make.

Here’s the point: People are not tired of Superheroes. You cannot blame the superhero for the failure of corporate mortals.

If every comic book/superhero movie were unbelievably great, audiences would flock to them and they would all be huge hits.

Seriously, if the studios would have put out 16 awesome, well-made, true to the source comic book movies, they would have had, guaranteed, 16 big hit, profitable movies.

But this didn’t happen and it never will happen. Why? Because movie studios always try to make good movies. Regardless of what some people think, the executives at movie studios are not trying to suck.

Every movie that is made (with all those millions of dollars at stake) start off with a single dream – to be really good and to make money (maybe not in that order). Everyone, at every level, works very hard to make these films as good as humanly possible.

But somewhere along the chain – from concept to the day of release – something happens to make them suck.

And in most cases, lots of things happen to make them suck.

The movie-making process is subjective. One person’s gold is another person’s shit.

What Hollywood IS GUILTY OF is genre rape.

Once one high-concept or genre film hits it really big (i.e., “Alice In Wonderland”) suddenly every studio in town needs to have that high-concept or genre type film in the pipeline ASAP.

Because of “Alice In Wonderland”, over the past year every studio had to have as many fairy tale scripts as they get their hands on including THREE FREAKIN’ “SNOW WHITES”!

My God, even Manka Bros. – my studio – bought the rights to “Hey Diddle Diddle” and plans to spend well over $150 million to produce something we know will fail. Sorry, boss.

Go down any list of genre and you’ll see one movie that started the entire feeding frenzy. “Scream” spawned hundreds of crappy horror movies. “Harry Potter” got everyone out there trying to find the next great children’s fantasy series. Vampires, zombies… it’s just a case of mass brainlessness.

But here’s the shocker. What do I think needs to be changed? Nothing.

Movies should continue to be made and they should be made as well as possible.

Some should be based on comic books because it’s really great source material.

Others should be based on the Bible, or Dickens or Broadway . Because it’s really great source material.

And yet others should be based on ideas people think up on their own (imagine that!) – because the brain is capable of coming up with a really great source material.

“Hollywood” isn’t broken and the Superhero isn’t dead (Christopher Nolan could turn any deep catalog comic book character into a franchise – even something like “Gerbil Girl”) – everyone involved in the process just needs to concentrate more on entertaining the audience and less on just filling a summer slot.

Jill Kennedy – OnMedea

P.S. – Why the hell is “Glee” at Comic-Con? If you want to talk about something that’s dead… it’s Comic-Con. And IT WAS killed by the movie studios. If you want a good laugh, read the transcript from Khan Manka, Jr.’s keynote address to last year’s Comic-Con.

April 1, 2011July 19, 2012

Broadcast Networks – On Death And Dying

For Broadcast Networks, the end is coming and it’s time for them to Accept their fate. (The 2012 Emmy Nominations only strengthen this point.)

This isn’t to say ABC, CBS, FOX, MBS, NBC, Univision and The CW (and similar Broadcast Networks around the world) are going away. They’ll just have to transform into one of the million other “Channels” out there – high profile Channels with good programming and production values – but still just another button on the Great Media Grid like ESPN, TNT, USA, Oxygen, Justin.tv (indeed), YouTube, etc.

According to a model developed by Elisabeth Kubler-Ross in her 1969 book “On Death and Dying”, there are Five Stages of Grief.

Over the past 20 years or so, Broadcast Networks have bounced around the First Four Stages in an effort to fight off the inevitable:

1. Denial: Broadcast Networks will always be the only place to reach a large audience. We don’t see that ever going away. No one is going to watch the shit they make on Cable. It’s nothing but George Foreman Grill infomercials and drunken Jackass teenagers riding their bikes into traffic.

2. Anger: It’s just not right! They make such crap on Basic Cable (again – see Emmy Nominations). How are they pulling in more advertising than us?! I don’t give a shit about the ratings of “Jersey Shore”, the content on Broadcast Networks is far superior and always will be. Goddamnit! And don’t you dare mention that fucking “Mad Men” to me again! And Hell will freeze over before we ever produce a series for that inferior platform. There’s no syndication value. It’s bullshit!

3. Bargaining: The playing field is not level. It’s not fair. We really need you cable and satellite operators to pay us to retransmit our signal. Don’t forget – we’re the Broadcast Networks. If you give us two revenue streams, we’ll give you really great programming with high ratings and advertising rates that are healthy for everyone. Don’t you realize there is only one place to reach a large audience?

4. Depression: Remember when Saturday night was the greatest night on television – when three networks (and three network Presidents) controlled every household? Everyone had incredible line-ups. It will never be that good again. Thursday night used to be a place where advertisers needed us to launch a new movie or car or department store sales. Those were the days. Oh well, at least we still have our beach houses and court side basketball seats.

5. Acceptance: It’s going to be okay. It’s not so bad to be equated with TBS. I mean, they have Conan O’Brien now. They are sort of like a Broadcast Network. And we’re still bigger than most of the other Channels. And we’ll get the Super Bowl back one day (after ESPN and The Food Network have their turns). It’s all good.

——————————–

The death of Broadcast Networks may not happen in the next five years but it IS going to happen and the sooner we put them out of their misery and end that painful decline, the faster the industry can heal and begin to grow again.

And even though every year in May, the upfronts always seem to break new records (and the Broadcasters will shout that fact from the rooftops in the Trades), make no mistake, nothing can be done to save Broadcast Networks.

It’s an old concept in a new world.

For old school TV executives and their Madison Avenue chronies who are accustomed to lavish Upfront Presentations at Carnegie Hall, Madison Square Garden and the International Space Station, it’s time to just let it go. The Days of Wine and Roses and Fine Dining and Muffin Baskets are over.

Broadcast Network defenders (yes, Les Moonves, this means you) are finding fewer and fewer allies in their argument. Face the facts, ESPN and Google are more valuable than CBS. It may not seem fair – but there are many new Sheriffs in town. Remember, if you’re in a business where single-digit drops in viewers is the New Growth, your business sucks.

So what are the Broadcast Networks supposed to do next? Very simple. Just accept equal footing (two revenue streams – subscription and advertising – enough with this silly Retrans business that no one can understand) and continue to run your business as just another Channel on the Grid.

In the future (and it’s coming), with a channel lineup grid that will be sorted Alphabetically and not by “importance” or “size” (and will include TV channels, websites and whatever else comes up) programming is, as it always has been, King .

And may the best programmer win.

Jill Kennedy – OnMedea

March 31, 2011October 13, 2011

Mob Wives – The Future Of Media Is Here!

UPDATE: Lynda Milito, the widow of murdered Gambino capo Louie Milito and author of the Cosa Nostra tell-all “Mafia Wife: My Story of Love, Murder and Madness,” has hit producers of the all-in-the-crime-family reality series with a cease-and-desist letter.

————————————————

Finally, thanks to Ben Silverman and Harvey Weinstein, the future of media is clear.

I believe “Mob Wives” has proven to be their finest hour and is, most likely, their legacy. Congratulations guys.

(UPDATE SIDE NOTE: Don’t worry about that little ‘cease-and-desist’ thing – I think there are quite a few people on “Mob Wives” that can take care of that problem… if you know what I mean.)

I certainly hope as the show goes on you guys will order a step up in the violence. We all want more real life Mafia Hits and a lot of gratuitous violence (to accompany all that built in product placement that Electus will bring to the project).

I think I know why Ben was brought in by Harvey to help produce. If, for whatever crazy reason, this show gets canceled, I can imagine how the conversation between Harvey and Ben will go:

Harvey (on the phone): Hey Ben!

Ben (Eurotrash music thumps in the background): Huh?!

Harvey: I got a call from VH1, “Mob Wives” is canceled – I would like you to tell the “Mob Wives” in person.

Ben: We can’t cancel “Mob Wives” – their husbands are violent criminals, they’ll come after us. They need that $20,000 a week we pay them for money laundering.

Harvey: It’s over, Ben. This was your dumb idea. You tell them.

Ben: It wasn’t my–

Harvey: Shut up, Ben. Do it! And give me Barry Diller’s number, I need to pay the light bill.

Five minutes later, Ben makes a call:

Ricky Van Veen: Hee hee heeee!! Ah-oo-gah! You’ve got Rickaaaiiiee–!!

Ben: Cut the shit, Ricky. I need you to do me a favor. You know that show “Mob Wives” – it’s canceled. There’s a meat locker downtown where we have our production meetings, go down and tell them the show is toast.

Ricky Van Veen: No problema, hip master B!
—————————————–
At least, I THINK that’s how it would go.

I look forward to a further expansion of the “Mob Wives” brand and would love to see more wives of violent people. It’s just great television.

Maybe “Serial Killer Wives”, “Terrorist Wives”, “Dentist Wives” – it’s just an endless brand and really plays into Ben Silverman’s vision of the future of media.

Ben, dude, you are hitting on all cylinders.

Jill Kennedy – OnMedea