The World’s Largest Media Company

October 20, 2014February 6, 2015

Hollywood Studios’ Only Chance For Long-Term Survival

Manka Bros., Khan Manka, Manka Bros. Studios, The World's Largest Media Company, Newt Gingrich, Callista Gingrich, Jackie Battley, Marianne Ginther, Jeff Weiner, Ben Silverman, Rob Johnson, Sonny Perdue, Rick Tyler, Hermain Cain, Mitt Romney, Rick Perry, Michele Bachman, Rick Santorum, Ron Paul, Joseph Smith, Thomas S. Monson, Elder Cook, Elder Nelson, Elder Holland, Elder Perry, Elder Bednar, George Romney, Ann Romney, Brigham Young, Sean Hannity, Bob Dole, Ann Coulter, James Grisham, Eric Stanger, Allen & Company retreat, Anne Mulcahy, Ari Emanuel, Barry Diller, Ben Silverman, Bob Iger, Bobby Kotick, Carol Bartz, Charlie Rose, Cory Booker, DumbDumb, Electus, Eric Schmidt, Erin Burnett, Gina Bianchini, Harvey Weinstein, Herb Allen, Herb Allen Sun Valley Conference, Herbert Allen, Jean-Bernard Levy, Jeff Bewkes, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jerry Yang, John Donahue, Ken Auletta, Khan Manka, Lachlan Murdoch, Lady Gaga, Leslie Moonves, Lionel Barber, Lloyd Grohl, Manka Bros., Marc Andreessen, Marissa Mayer, Mark Pincus, Mark Zuckerberg, Martin Sorrell, Mathias Dopfner, Mike Bloomberg, Niall FitzGerald, Peter Chernin, Phillippe Dauman, Reid Hoffman, Richard Parsons, Ricky Van Veen, Rob Wiesenthal, Robert L. Johnson, Ron Meyer, Rupert Murdoch, Sergey Brin, Sheryl Sandberg, Steve Jobs, Sun Valley Retreat, Sun Valley Retreat 2010, Terry Semel, Tom Freston, Tom Friedman, Ursula Burns, Vivi Nevo, Warren Buffett, World's Largest Media Company, Rupert Murdoch, Jose Maria Aznar, natalie Bancroft, Peter Barnes, Chase Carey, Kenneth Cowley, David DeVoe, Viet Dinh, Rod Eddington, Joel Klein, Andrew S.B. Knight, James Murdoch, Lachlan Murdoch, Thomas Perkins, Arthur Siskind, John Thornton, Stanley Shuman, Rebekah Brooks, Les Hinton, Teri Everett, jack Horner, Julie Henderson, Reed Nolte, Roger Ailes, Janet Nova, John Nallen, Beryl Cook, Michael Regan, Genie Gavenchak, Brian Lewis, Irena Briganti, Dan Berger, Rosabel Tao, Steven Rubenstein, Suzanne Halpin, Elisabeth Murdoch, Sarah Palin

GO PRIVATE.

There will never – ever – be enough growth and margin improvement to satisfy Wall Street.

Maybe short-term the studios will get a bump by telling investors they are going to make 100 comic book movies over the next 5 years – but after that flattens out – there’s nothing left to grow on top of that.

And it’s all Wall Street’s fault. You can’t blame studio executives. They have to appease Wall Street or they’re out.

I mean, my company, Manka Bros. just announced a trilogy of films based on the board game CHECKERS!

Wall Street’s insistence for high margin growth in such a mature business is destroying creativity (again, note all the sequels and re-makes and re-hashes and re-dos) and in it, ruining any realist opportunity for growth.

To grow the way Wall Street would like, 21st Century Fox (for instance) would need to have an “Avatar” one year (and double the amount of TV production); two “Avatars” the next year (and double again the doubled amount of TV shows); four “Avatars” the following year – and so on and so on. And they would all have to preform as good or better than the first!

And the market is saturated already.

There are too many choices and studios don’t have the monopoly on content creation that they once did.

And the moguls long for those days.

Sorry, fellas, they are not coming back.

It won’t be cheap to go private – billions and billions – but there is plenty of private equity out there that would love an asset that consistently pumps out up to $1 billion in pure profit.

Without the need to top profits year after year, the content produced can be more experimental, and thus, much more interesting and exciting for the consumer.

It would even allow for the occasional down year when things just didn’t work out. Hollywood IS a cyclical business, after all.

Hollywood Studios are sacred treasures in this country (and around the world) and should not be allowed to just fade away because Wall Street wasn’t happy with the growth prospects.

We must do what we can to save these institutions and going private is the best way.

Jill Kennedy – OnMedea

July 23, 2014

Why Don’t They Just Call It ‘Viral-Con’

Comics have nothing to do with Comic-Con anymore and they haven’t for many years – so just stop.

It’s just about what is popular in culture. They could call it “Pop-U-Con” as well.

Sure, there are comic book elements to the show: Batman movies, Batman TV shows (“Gotham” which may feature a very young Batman – or not), Batman games, Batman slot machines, etc.)

Also, people dress up as Batman – which makes it a comic book convention, right?

And, yes, people get comic book artists to sign their shit.

Their Mad Magazines from 1973.

Their 1977 Spider-man issue which featured Kareem Abdul-Jabbar.

It just goes on and on

And that’s great for a comic book convention. That’s what you would expect.

But now people also dress up as characters from “Grey’s Anatomy” and “The Good Wife.”

And this year, the “50 Shades of Grey” movie has a a’first-look’!

At this point we have left comic book land.

Seriously, look at all these TV panels – there are six comic book related TV shows and probably about 40 TV show panels which have nothing to do with comic books or comic book culture.

And no one seems to care.

Just as no one seems to care that “House of Cards” and “Orange Is The New Black” aren’t TV shows – but yet they get nominated for Emmys and no one seems to care.

Comic-Con is not a comic book show, it’s a popularity show.

Popular things (like cheerleaders) and comic book fanatics are like peas in a pod, right?

I can’t even imagine what someone like “Comic Book Guy” from The Simpsons would ask the “50 Shades of Grey” panel.

Seriously, comic book geeks need to start something new that is far far away from the movie studio PR machines.

I fear that no one really cares that Hollywood has commandeered this convention for their own selfish reasons – and that is the biggest drag of all.

Jill Kennedy – OnMedea

July 15, 2014July 17, 2014

Another Genius Move By Marvel

And that is not sarcastic.

Today, on “The View“ it was announced that the Marvel character “Thor” will now be a woman in the comic books.

This is NOT the real God that people actually worshiped a thousand years ago or so (Manka Bros. is a producing an event series based on his life).

This doesn’t necessarily mean that the movie character of Thor will change to a woman – but it is an absolutely genius move on Marvel’s part being that it was announced one week before Comic-Con.

Marvel now has stolen a bit of thunder from others who are seeking publicity. This will be the number one subject discussed (most likely in a negative way based on early message boards posts I’ve read).

DC Comics will now have to answer questions about which characters they may change to a woman – or what do they think of Marvel’s move. It’s just a no win for them as they get things rolling with several comic book properties that are about to launch (5 TV shows in the fall).

The Internet is already blowing up with this story and it’s all pretty silly.

The only people who should actually care if Thor is a male or female are those who still worship the Norse Gods (and you gotta love those Norse Pagans hanging on to a dream) as their Gods. In the actual religion, Thor is most likely a guy.

In a comic book, you could even change the gender of Jesus and Mohammed and no one should care.

IT’S A COMIC BOOK!

(Though I would probably hesitate to do that Mohammed if I were a publisher who wanted to stay alive.)

So, congratulations Marvel.

For better or worse, you own Comic-Con 2014.

Jill Kennedy – OnMedea

P.S. – And now you’ve announced that “Captain America” will be black – another master stroke!

March 10, 2014March 10, 2014

The Verisimilitude Of Sarah Palin

Even though Sarah Palin probably doesn’t know what “verisimilitude” means – she knows exactly what it is because she is the living embodiment of the word.

Sarah Palin is living (and profiting) from the character of Sarah Palin that has been created for her by the various puppet masters in her life even though, deep down, the actual Sarah Palin could give a shit what the character Sarah Palin actually says.

The real Sarah Palin just wants to look good and have nice stuff.

And there is nothing wrong with that – unless, of course, because you are faking this hate-filled persona to get nice stuff you actually hurt real people.

Everyone knows Sarah Palin isn’t bright enough to be a force on the Right.

As much as I dislike the Tea Party and hard core Conservatives, they are not stupid people.

Sarah Palin is a stupid person. Full stop.

And I don’t say that to be mean. No female, outside of models and actresses, has done so much with so little brains as Sarah Palin.

She is living the American Dream for those with low IQs.

If you are an attractive, photogenic person and choose a polarizing political view, you can go far in this country – and she has proven that thesis correct.

The idiots at CPAC even gave her a standing ovation for her inane 3rd grade quality rewrite of “Green Eggs And Ham” slamming the Affordable Care Act.

If only that were the real Sarah Palin.

Deep down, I believe the real Sarah Palin doesn’t care much about anything.

I don’t believe she gives a rat’s ass about gay marriage. She would never admit it because that would destroy the fake Sarah Palin, but I can tell she doesn’t care if a man marries a man or a woman marries a woman.

She doesn’t live in a world where she has to give it much thought.

The same goes for immigration reform, Obamacare – she just doesn’t care about these things because she doesn’t have deep thoughts.

She wants to be famous. That’s it. And it has been working for over 10 years.

People love Sarah Palin and people hate Sarah Palin – but no one hates Sarah Palin as much as the real Sarah Palin – because she is living a lie.

Or maybe she’s not even smart enough to know that.

Jill Kennedy – OnMedea

September 6, 2013

I’m Back

The first draft of my book is finished (more on that in the coming weeks) and I am back on the job here at OnMedea.

It was an excellent summer with lots of quiet and lots of work.

Other than the entire media spectrum going to Hell in a handbasket, there really is nothing much going on.

Movie studios are imploding and on their current tract will produce fewer and fewer quality films while continuing to bore audiences around the world with sequel after sequel after sequel. Don’t the studio bosses know that the Tentpole Is Dead?!

My parent company, Manka Bros., is apparently abandoning original films altogether.

That’s one sure-fire way to kill your business (with all due respect).

Broadcast networks continue on their painfully slow journey to complete irrelevance. (Thank God for football, huh?)

I declared them dead a couple of years ago but they are still on life support – though brain dead.

Oh, yeah, and we’re about to go to war. The world is, frankly, in chaos. My colleague Lester Aldrich wrote a thoughtful piece on the prospect of going to war from his own perspective as an 88-year-old man who has been through two wars.

But I digress… happy to be back. Have a great weekend.

Jill Kennedy – OnMedea

May 30, 2013May 30, 2013

The Death Of The Tentpole Film

Hollywood doesn’t need to panic yet – but the powers that be should seriously start thinking about changing film slate strategies.

This is great news for filmmakers, terrible news for Hollywood’s bottom line.

Tentpole movies, when they work, print money for years and years and years – through sequels and licensing, etc. etc.

But, like what happens with obesity, if you give someone a double-quarter pounder meal with super-sized fries every once in a while – it probably won’t make you fat.

If you give someone that meal every freakin’ day for the rest of their lives – they’ll be fat and die much sooner than is necessary.

Hollywood studios have booked a tentpole movie practically every weekend for the next five years.

This is unsustainable and only a matter time before audiences yell bullshit, back away from the Big Mac and change their diet.

This is not to say that these movies are going away completely. There is always an appetite for a great event film spectacle. When they hit, it’s the greatest experience. And I hope that never goes away.

But everything can’t be a tentpole.

Yesterday, I saw the Deadline.com story on Disney’s announced animation slate (see picture).

Personally, I CANNOT WAIT for “Untitled Disney Animation Movie 2017!” And I really can’t wait for the Untitled Toy that my daughter will want.

Studios, especially on the live-action side, have no idea which movies are going to rise up from the pile to get a greenlight five years in advance.

They just know that they have to make 5-6 tentpole movies a year to hit their revenue and profit targets. You can’t make a decent budget projection if you have slated “Silver Linings Playbook 2” or the next film from Alexander Payne.

Tentpoles are necessary for financial planning. But it’s become so much of a science and so NOT much of a creative endeavor that I fear they are suffocating the goose that’s been laying the golden eggs for the past 10 years.

And, seriously, audiences just can’t take it anymore.

They aren’t crying for “Marvel Character #1,000” to finally have his or her own movie!

“Remember that character that cleaned the floors in ‘The Amazing Spider-man Comics #43’? He totally needs his own movie!”

But Hollywood thinks it can do it and that audiences will keep lapping it up.

And this summer, they will – “Man Of Steel” and “Pacific Rim” both look fantastic and I’ll be seeing them both on opening weekends with millions of others.

Again, Hollywood doesn’t need to panic yet.

I wrote a couple of years ago that audiences will never tire of super heroes – that the characters who are shoved quickly into movies should not be blamed for the failures of mortal film executives and writers to tell their stories well.

But there is only so much heavy lifting these characters can do – they’re superheroes, they’re not God.

It’s time for Hollywood to take more risks, be more experimental, have more fun. Don’t be afraid to fail.

Film production IS McDonalds these days. The food looks and tastes exactly the same every time (and, sure, there is some comfort in that). But when was the last time you heard an employee at McDonalds say their job was fun and totally creative?

Jill Kennedy – OnMedea

April 16, 2013April 16, 2013

The New York Post Gets It Wrong… Again

Seriously, what is their problem?

Just because some guy says 12 are dead – doesn’t mean you post it. Even Rupert Murdoch should know that (maybe not).

Jill Kennedy – OnMedea

November 9, 2012November 9, 2012

Did David Petraeus Have An Affair or “An Affair”?

Seriously, Fox News?

Seriously, Drudge Report (see headline below)?

Seriously, Rupert Murdoch (Tweeted: Petraeus resignation. Timing, everything suspicious)

So General Petraeus had “an affair” (meaning you don’t believe he had an affair) which caused him to leave the CIA in disgrace?

As much as you would like it to happen, something does not become a scandal before the facts are known – not that that has ever stopped you before.

What IS a scandal is that Fox News and Drudge Report keep trying to create scandals that bring down the President.

I’m sorry but using quote marks to illustrate your non-belief of the story before the facts come out is journalism at its crappiest.

Newsflash to Fox News and company – Your Polls Were Wrong, Barack Obama Is President – suck it up, stop whining and move on.

Here are some of the headlines from high profile news sources after today’s surprising announcement that David Petraeus has resigned as CIA Director following an admission to an extramarital affair:

Yes, Fox News, you might be onto something – David Petraeus is obviously saying he cheated on his wife of 37 years and is throwing his long career and future down the toilet just to cover up for the President’s mistakes in Benghazi.

Get Mitt Romney and Karl Rove on the phone – tell them there is still chance! Ohio is back in play!

Jill Kennedy – OnMedea

October 2, 2012October 2, 2012

Dueling Fanatics

Two very popular websites and what they posted at exactly 3:00 PM Pacific time today (October 2nd).

The real question going into the debates tomorrow isn’t who will win – Obama or Romney? (FYI, Fox News has already declared Mitt Romney the winner.)

The real question is which website will be able to bring down the candidate they hate before November 6th?

Jill Kennedy – OnMedea

September 27, 2012September 27, 2012

Fox News Declares Mitt Romney the Winner of the First Presidential Debate

Also declaring Mitt Romney a winner are Sean Hannity, Rush Limbaugh and Ann Coulter.

How is that possible? The debate doesn’t even happen until October 3rd.

Here’s how: Fox News is really pushing a specific storyline about the upcoming debate. They are calling it “Do or Die” for Mitt Romney.

If that’s true, do you really expect the Fox News election team to sit there after the debate and say “Mitt Romney lost the Presidency tonight”? “Boy did he lose that one.” “I’ve never seen such a horrible performance.” “Barack Obama got my vote tonight.”

Of course not.

They will say, guaran-freakin-teed, that Mitt Romney easily defeated President Barack Obama in the debate. They’ll say “Romney was up against the wall and he came out fighting.” “It was ‘Do or Die’ and Romney is still very much alive!” etc. etc. etc.

Romney could come out, stare into the camera and complete freeze up – never saying a word and Sean Hannity would say “Frankly, he was just speechless over how bad the Obama presidency has been.”

Romney could come out and throw up all over the stage and Limbaugh would say “It was a very real moment. I wish more of our Presidential candidates would have the courage to throw up on national television.”

Romney could come out and punch Obama right in the mouth and Hannity would say “It was great. He was just expressing how so many Americans feel about President Obama’s job performance.”

He could do that bit about holding a gun to a puppy’s head and say “Vote for me or the dog gets it” and Ann Coulter would say “See, he likes animals. He didn’t actual shoot that dog.”

There is absolutely no question about. I’m sure they already writing the script for Wednesday night’s broadcast. They don’t need to see the debate to decide what they are going to say. That’s for the losers in the real news business.

According to Fox News (and many others on the Right), Mitt Romney has won a debate that hasn’t even happened.

And that’s some seriously fucked up shit.

Jill Kennedy – OnMedea

P.S. – And spare me the “But NBC News has already decided Barack Obama is the winner of the debate…” argument – nobody is as predictable or as harmful to the country as Fox News.