Robert Kraft – OnMedea

May 6, 2014July 1, 2014

The Twilight Of The Katzenberg

Manka Bros., Khan Manka, Herb Allen's Sun Valley Conference 2013, Sun Valley Lodge, Bin Tran, Vin Tran, Lee S Ainslie III, Yousef Al Otaiba, Hans-Holger Albrecht, Paul G Allen, James Anderson, Marc Andreessen, Michael Angelakis, Tim Armstrong, Nikesh Arora, Neil M Ashe, Emilio Azcarraga, Manvinder S Banga, Lionel Barber, Craig R Barrett, Willow Bay, Andreas Bechtolsheim, Marc Benioff, Jeffrey Berg, James Berkus, Michael S Berman, Mark Bertolini, Gary Bettman, Jeff Bewkes, Jeffrey P Bezos, Aneel Bhusri, The Right Honorable Tony Blair, Gregory R Blatt, Anthony H Bloom, Michael R Bloomberg, Steven R Boal, Scott A Bommer, Cory A Booker, Jeffrey H Boyd, Sergey Brin, Glenn Britt, Tom Brokaw, Michael J Brown, Howard G Buffett, Susie Buffett, Warren Buffett, John Burbank, Stephen Burke, Erin Burnett, Ursula Burns, John E Bush, Jeanie Buss, John A Canning Jr., Chase Carey, Wences Casares, Mark Casey, Kenneth Chenault, Peter Chernin, Brian Chesky, Richard Chilton, Chris Christie, Lewis Cime, Adriana Cisneros, Gustavo Cisneros, Vittorio Colao, Timothy Collins, Patrick Collison, Timothy Cook, Anderson Cooper, David Corkins, Delos Cosgrove, Dick Costolo, Cristian Croitoru, Henry Crumpton, Jose Luis Cutrale, Will Danoff, Philippe Dauman, Christopher Davis, Alfonso de Angoitia, John DeGioia, Diego Della Valle, Brian Demain, Andre Desmarais, David DeVoe, Feroz Dewan, William DeWitt, Barry Diller, Daniel Doctoroff, Jonathan Dolgen, John Donahoe, Jack Dorsey, Michael Duke, Mathias Dopfner, David Ebersman, Wesley Edens, Marvin Edwards, Eric Eisner, Michael Eisner, John Elkann, Thomas Evans, Randel Falco, Jose Antonio Fernandez, Michael Ferror, Niall W. A. FitzGerald, Thomas Friedman, Michael Fries, Tommy Frist, Daniel Fulton, Michael Fux, Mala Gaonkar, Whitfield Gardner, William Gates, Melinda Gates, Julius Genachowski, Daniel Gilbert, Thomas Giovine, David Goldberg, Roger Goodell, Bing Gordon, Donald Graham, Brian Grazer, Brad Grey, John Griffin, Andreas Halvorsen, Reed Hastings, General Michael Hayden USAF, James Heavener, John Hendricks, John Henry, John Heyman, Kazuo Hirai, John Hock, Reid Hoffman, Won Pyo Hong, Lisa Hook, Ben Horowitz, Drew Houston, Robert Iger, David Ignatius, Martin Indyk, Phillip Jackson, Eli Jacobs, Paul Jacobs, Robert Johnson, Salar Kamanger, Peter Karmanos, Alexander Karp, Michael Karsch, Jeffrey Katzenberg, Michael Keating, Brian Kelly, Muhtar Kent, Joseph Robert Kerrey, Dara Khosrowshahi, Seth Klaman, Joel Klein, Peter Klein, Philip H Knight, Victor Koo, Robert Kotick, Robert Kraft, Henry Kravis, Ynon Kreiz, Blake Krikorian, Ananda Krishnan, Stan Kroenke, Daniel Lamarre, Michael Larson, Martin Lau, Michael Leavitt, Jay Lee, Eric Lefkofsky, Theordore Leonsis, Max Levchin, David Levin, Phil Libin, Martin Lipton, Bryan Lourd, Kenneth W Lowe, Michael Lowenstein, Dan Lufkin, Dennis P LYnch, Michael Lynton, Maurice Levy, John Malone, Robert Marcus, Morris Mark, Donald Mattrick, Kathleen A McCarragher, General Stanley A McChrystal, Andrew McKenna, General Montgomery C Meigs, Lorenzo Mendoza, Ron Meyer, Roberto Mignone, Hiroshi Mikitani, Bill Miller, Kenneth Miranda, Thomas Monahan, Leslie Moonves, Luis Alberto Moreno, Dan Moskovitz, Craig Mundle, James Murdoch, Rupert Mudoch, Lachlan Murdoch, Nathan Myhrvold, Michael Neidorff, Jonathan M Nelson, Vivi Nevo, Sam Nunn, Michael E O'Hanlon, Daniel J O'Keefe, Don O'Neal, Ronald L Olson, Evan Osnos, CL Butch Otter, Michael Ovitz, Larry Page, Stephen G Pagliuca, Saul Pannell, Mark Papa, William Pappendick, MIchael Pausic, Minxin Pei, Francois-Henry Pinault, Mark Pincus, Laurene Powell, Lawrence F Probst, Rebecca Quick, Thomas Rabe, Jay Rasulo, Jerry Reinsdorf, Danny Rimer, Richard Riordan, Ambassador Charles H Rivkin, Brian Roberts, James Robinson IIi, James Robinson IV, Fernando Rodes Vila, Brian Rogers, Congressman Mike Rogers, Charlie Rose, Daniel Rose, Wilbur L Ross, Haim Saban, Karim Sadjadpour, Sheryl Sandberg, Ricky Sandler, Ted Sarandos, Fayez Sarofim, Nassef Sawiris, Eric Schmidt, John Schneider, Christopher Schroeder, John Scully, Allan Selig, Nicole Seligman, Eric Semler, William Siegel, Herbert Siegel, Ben Silbermann, Christopher Silbermann, Louis Simpson, Eduardo Sirotsky Melzer, Andrew Sorkin, Sir Martin Sorrell, Thomas Staggs, Cristina Stenbeck, David Stern, Michael Stone, Sir Howard Stringer, Robert Swan, Peter Thiel, Mark Thompson, Sebastian Thrun, Thomas Tull, Peter Ueberroth, Joseph Vacanti, Jeffrey Van Harte, Owen Van Natta, Martin Varsavsky, Leftie Vaughn, Michelangelo Volpi, Alexandre Von Furstenberg, Dian von Furstenberg, Casey Wasserman, David Weinberg, Judd Weinberg, Jeff Weiner, Harvey Weinstein, Wallace R Weitz, Robert Werbel, Michael White, Meg Whitman, Jim Wiatt, James Williams, Fred Wilpon, Jeffrey Wilpon, Fred Wilson, David J Winters, Nicholas Woodman, Major General Amos Yadlin, Jerry Yang, Jed York, David Zaslav, Dirk E Ziff, Gianfranco Zoppas, Mark Zuckerberg

It’s going to be a long summer for Jeffrey Katzenberg and DreamWorks Animation. It may just be the last summer those two names are associated with each other.

Sure, they’ve got “How To Train Your Dragon 2” coming out. And, sure, it’ll do $500 million worldwide and make a decent profit.

But not enough to convince anyone that DWA isn’t a dead-company-walking.

By early next year, something will have to happen – maybe a sale, maybe a shutdown – but business as usual is not an option.

This failure seemed to happen in slow motion – nearly 10 years with a terrible, unsustainable business model.

I seriously doubt the Company Mission was this: “We’re going to produce two animated movies a year – and one of them will fail. Repeat. Repeat. Repeat. Repeat.”

In baseball, getting a hit fifty percent of the time would be superhuman.

In Hollywood, fifty percent sucks.

When your job is to produce animated feature films, and over half of your movies bomb, there is something wrong with you. It means, you are incompetent and, deep down, you really don’t know what you’re doing.

Big Hollywood animated feature films is the ultimate fish-in-a-barrel/low-hanging-fruit type entertainment. Kids of a certain age will see almost anything. And parents need these diversions to pass the time on a hot summer afternoon or a miserable cold winter day.

But I suppose over the half time, parents would rather be miserable than go see a DreamWorks Animation film.

I’m not saying everything has to be “Frozen” – but nothing should ever be “Turbo” or “Mr. Peabody & Sherman.”

From the beginning, I never understood the Animation unit IPO.

If the reason was just to get enough cash to pay-off Paul Allen at the expense of giving up your dream of building a giant entertainment conglomerate on par with the other majors, then that was truly short-sighted and weak.

Taking the whole company public was really the only option – a piece of it was just too small. I’m sure there was a reason – but it was mistake nonetheless.

Seriously, you went from producing content like this:

To content like this:

AwesomenessTV and OTT, in general, is not going to be enough to save the company – though it will be a nice asset for someone to pick up on the cheap – after the whole OTT bubble bursts (any moment now).

So, I’m sorry, Jeffrey, it’s time for you to just enjoy your money and your philanthropic work (cocktail parties, clambakes at Geffen’s house, etc.). You do many great things for the world – producing movies isn’t one of those things.

Sorry.

It is very possible that Khan Manka, Jr. – as he wrote himself – is the Last Hollywood Mogul.

Good luck to you.

Jill Kennedy – OnMedea

February 8, 2013February 12, 2013

NBC Is Saved!

OK – I know NBC has been on a really bad run lately – but things are definitely looking up!

I just received an email alert from the Hollywood Reporter announcing that Christina Ricci has agreed to star in…

wait for it…

GIRLFRIEND IN A COMA

After 87 years, NBC finally has a show to be proud of.

Bob Greenblatt has proven his brilliance and I can’t to hear what’s next:

Could it be – “My Boyfriend’s Got A Nail In His Head”?

“Dad’s Bleeding From The Ass… Again”

“What’s That Thing On Molly’s Face?”

The possibilities are endless.

All joking aside… Here’s who is really in a coma:

Jill Kennedy – OnMedea

April 1, 2011July 19, 2012

Broadcast Networks – On Death And Dying

For Broadcast Networks, the end is coming and it’s time for them to Accept their fate. (The 2012 Emmy Nominations only strengthen this point.)

This isn’t to say ABC, CBS, FOX, MBS, NBC, Univision and The CW (and similar Broadcast Networks around the world) are going away. They’ll just have to transform into one of the million other “Channels” out there – high profile Channels with good programming and production values – but still just another button on the Great Media Grid like ESPN, TNT, USA, Oxygen, Justin.tv (indeed), YouTube, etc.

According to a model developed by Elisabeth Kubler-Ross in her 1969 book “On Death and Dying”, there are Five Stages of Grief.

Over the past 20 years or so, Broadcast Networks have bounced around the First Four Stages in an effort to fight off the inevitable:

1. Denial: Broadcast Networks will always be the only place to reach a large audience. We don’t see that ever going away. No one is going to watch the shit they make on Cable. It’s nothing but George Foreman Grill infomercials and drunken Jackass teenagers riding their bikes into traffic.

2. Anger: It’s just not right! They make such crap on Basic Cable (again – see Emmy Nominations). How are they pulling in more advertising than us?! I don’t give a shit about the ratings of “Jersey Shore”, the content on Broadcast Networks is far superior and always will be. Goddamnit! And don’t you dare mention that fucking “Mad Men” to me again! And Hell will freeze over before we ever produce a series for that inferior platform. There’s no syndication value. It’s bullshit!

3. Bargaining: The playing field is not level. It’s not fair. We really need you cable and satellite operators to pay us to retransmit our signal. Don’t forget – we’re the Broadcast Networks. If you give us two revenue streams, we’ll give you really great programming with high ratings and advertising rates that are healthy for everyone. Don’t you realize there is only one place to reach a large audience?

4. Depression: Remember when Saturday night was the greatest night on television – when three networks (and three network Presidents) controlled every household? Everyone had incredible line-ups. It will never be that good again. Thursday night used to be a place where advertisers needed us to launch a new movie or car or department store sales. Those were the days. Oh well, at least we still have our beach houses and court side basketball seats.

5. Acceptance: It’s going to be okay. It’s not so bad to be equated with TBS. I mean, they have Conan O’Brien now. They are sort of like a Broadcast Network. And we’re still bigger than most of the other Channels. And we’ll get the Super Bowl back one day (after ESPN and The Food Network have their turns). It’s all good.

——————————–

The death of Broadcast Networks may not happen in the next five years but it IS going to happen and the sooner we put them out of their misery and end that painful decline, the faster the industry can heal and begin to grow again.

And even though every year in May, the upfronts always seem to break new records (and the Broadcasters will shout that fact from the rooftops in the Trades), make no mistake, nothing can be done to save Broadcast Networks.

It’s an old concept in a new world.

For old school TV executives and their Madison Avenue chronies who are accustomed to lavish Upfront Presentations at Carnegie Hall, Madison Square Garden and the International Space Station, it’s time to just let it go. The Days of Wine and Roses and Fine Dining and Muffin Baskets are over.

Broadcast Network defenders (yes, Les Moonves, this means you) are finding fewer and fewer allies in their argument. Face the facts, ESPN and Google are more valuable than CBS. It may not seem fair – but there are many new Sheriffs in town. Remember, if you’re in a business where single-digit drops in viewers is the New Growth, your business sucks.

So what are the Broadcast Networks supposed to do next? Very simple. Just accept equal footing (two revenue streams – subscription and advertising – enough with this silly Retrans business that no one can understand) and continue to run your business as just another Channel on the Grid.

In the future (and it’s coming), with a channel lineup grid that will be sorted Alphabetically and not by “importance” or “size” (and will include TV channels, websites and whatever else comes up) programming is, as it always has been, King .

And may the best programmer win.

Jill Kennedy – OnMedea

November 15, 2010August 10, 2011

TBS – Go Get Your Shinebox

What is it going to take for TBS (or any other Basic Cable channel) to get a little respect?

I watched the premiere week of Conan and thought it was fine and exactly what I expected (which is a slight disappointment, right?). (Also, why was it on at 10pm on DirecTV when every advertisement in the world says 11pm?… but I digress.)

The one thing that did stand out was the constant bashing of TBS and Basic Cable in general (I know it is a joke, I get it – I also got it in 1985 when the Basic Cable jokes started). But times have changed.

I was a proponent of Conan leaving NBC and for Jeff Zucker to be fired for many MANY reasons (including the handling of the Jay/Conan affair and for having anything to do with Ben Silverman. Please, someone wash everything Ben touched, it’s filthy!).

But, I must say, I’m disappointed with the way Conan has handled the transition to TBS. It was a very difficult decision, I’m sure, but why bash your new home?

Why is Basic Cable still struggling for any sort of respect?

It’s all very reminiscent of the scene from “Goodfellas” with Billy Batts (Frank Vincent) and Tommy DeVito (Joe Pesci) in the bar. Imagine Billy Batts is the “Broadcast Networks” and Tommy DeVito is “Basic Cable”:

Basic Cable: No more shines, Broadcast Networks.

Broadcast Networks: What?

Basic Cable: I said, no more shines. Maybe you didn’t hear about it, you’ve been away a long time. I don’t shine shoes anymore.

Broadcast Networks: Relax, will ya? Ya flip out, what’s got into you? I’m breaking your balls a little bit, that’s all. I’m only kidding with ya…

Basic Cable: Sometimes you don’t sound like you’re kidding, you know, there’s a lotta people around…

Broadcast Networks: I’m only kidding with you. I’m breaking your balls, and you’re getting fucking fresh. I’m sorry. I didn’t mean to offend you.

Basic Cable: I’m sorry, too. It’s okay. No problem.

Broadcast Networks: Now go home and get your fuckin’ shinebox!

Basic Cable: Mother fuckin’ mutt! You fucking piece of shit!

If you remember the movie, Tommy then kicked and stabbed Billy about a thousand times, threw him in the trunk of his car and buried him in some disgusting pit. I’m not saying Basic Cable will completely bury the Broadcast Networks – but it seems to be headed that general direction – so Broadcast Networks had better cut it out with the “shinebox attitude”.

And seriously, to watch Conan, you would think the year is 1985 and the only programming on TBS was really bad VHS copies of really bad 1970s movies and a few Body By Jake infommercials.

This is 2010 and Basic Cable Channels are a key driver and profit center helping to keep the Hollywood machine afloat.

So how about a little respect, Conan? I know you’re only getting $10 million from that suckass TBS that gives you “no budget” (other than a very large one) but come on!

And are you taping this show from some local station in Palmdale or in a very nice soundstage on a very nice Burbank studio lot? And do you have one blimp to promote your show or zero blimps?

And the last I checked, Mad Men on AMC (Basic Cable) won the Emmy for Best Drama; TBS just paid upwards of $2 million/episode for Big Bang Theory (among others); and the ACE Awards (which was a popular punchline for comedians about FIFTEEN YEARS AGO) haven’t been on the air for FIFTEEN YEARS!

I would also argue that with its scripted reruns and movies, TBS and the other top Basic Cable Channels have better daytime programming than any of the Broadcast Station Groups (unless you like Judge shows) and the primetime lineups are equally as creative and catching up in the ratings.

In fact, Broadcast Networks are deep into the 5 Stages of Grief from “On Death and Dying” – and they have been in denial about Basic Cable for years. Retrans is one final pathetic attempt to stay competitive.

So, Conan, I’m sorry you are stuck on lowly TBS when all your life you dreamed of being on NBC (now worth negative $690 million on NBC Universal’s balance sheet) – but the truth is, in today’s media environment, it’s not which channel you are on but the programming you produce.

Remember, even a show shot in a shack in Palmdale can be relevant (and widely seen) today.

Jill Kennedy – OnMedea

P.S. – Why doesn’t anyone ever bash MTV for being “Basic Cable”? Just wondering.

October 7, 2010April 11, 2011

Disney Junior – EUREKA!

So, it was announced today that Playhouse Disney will become Disney Junior. The folks at Disney Corporate must have put in quite a bit of overtime on that one.

It’s a stroke of brilliance really – just as I thought it was brilliant when Viacom changed Noggin to Nick Jr. last year!

Bravo to Disney’s Brand Consultants who, most likely, put in extremely long hours and probably weren’t cheap.

I can imagine conference calls, late night food deliveries and logo designs on several other names like Disney Tots, Disney Ragamuffins, ToddlerDisney, Disney 2-7 (or ‘The D27!’)… before finally reaching the stroke of genius that is Disney Junior.

And I’m sure it was a tense few days before Bob Iger finally signed off on it. During the presentation, he probably said things like “Disney Junior? Really? Isn’t Junior a term for boys? Nickelodeon did it? OK, go ahead.” And that was that. Disney Junior will launch in 2012!

Being a parent of a five year old, I am not cynical about children’s programming and appreciate the big media companies producing so much content that distracts my child long enough so I can take a five minute break to go to the bathroom (including my own parent company Manka Bros. and our Manka Kids brand – Manka Junior anyone?).

I just think with all the millions of dollars being thrown around at media companies on Brand Management, it’s nice to know that all anyone needs to do to brand something for toddlers it to put the word “Junior” behind it. Clorox Junior, Coke Junior (with 40% less sugar), 1976 Chateau Lafite Rothschild Junior (for French children)…

Maybe I’ll launch OnMedea Junior for toddlers who want to read scandalous corporate media stories about “Dora the Explorer”.

Jill Kennedy – OnMedea

December 10, 2009April 19, 2011

Should News Corp Buy Viacom

Adam Townsend, Alan Greenberg, Angeline Straka, Anthea Disney, Anthony G. Ambrosio, Ari Emanuel, Arnold Kopelson, Beryl Cook, Blythe McGarvie, Brad Grey, Bruce Gordon, Carl Folta, Charles Gifford, Charles Phillips, Chase Carey, David Devoe, David Poltrack, David R. Angelman, Debra Lee, DeDe Lea, Denise White, Doug Morris, Fred Salerno, Gary Countryman, Gary Ginsberg, Genie Gavenchak, George Abrams, Gil Schwartz, Jack Horner, James Barge, James Bombassei, James Murdoch, Jeff Weiner, Jill Kennedy, John Nallen, Joseph Califano, Joseph Ianniello, Jr., Jr. Frederic Salerno, Judy McGrath, Julie Henderson, Kara Swisher, Khan Manka, Lawrence Jacobs, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Michael Fricklas, Michael Regan, Nikki Finke, OnMedea, Philippe Dauman, Reed Nolte, Richard M. Jones, Robert Kraft, Roger Ailes, Rupert Murdoch, Shari Redstone, Sharon Waxman, Sumner Redstone, Terry Semel, thewrap.com, Thomas Dooley, Tom Mockridge, Tony Santabarbara, Wade Davis, William Cohen, William Schwartz

YES!

But only Viacom’s cable networks and digital assets. CBS (not wanting to leave the cocoon of Old Media) should buy Viacom’s Paramount Pictures.

Is there any chance in hell this could actually happen? Could Rupert Murdoch pull off an acquisition of that magnitude?

No fucking way. Not while old man Redstone continues to draw a breath.

So, yes, it’s most likely a non-starter. But even in a fantasy scenario, wouldn’t it be great to finally get rid of Viacom and Redstone? Both are simply a mess and completely unnecessary.

[Note: I realize Sumner Redstone is Chairman of the Board and majority stockholder of CBS, but Les Moonves is the much more appealing face of that company, not Sumner. Sumner is the face of Viacom… and the media world has had enough.]

Imagine News Corp (which has the weakest portfolio of cable assets save Fox News, FX and those regional sports thingies) with Viacom’s cable channels: MTV, Nickelodeon, Comedy Central, TV Land, VH1, etc. etc.

This would immediately fill all News Corp’s demographic needs and, in the digital channel universe, put them on par with Time Warner, Disney and, in late 2010, Comcast.

Viacom was never going to be on par with anyone as long as Sumner is around (even with those assets)… so it’s time to shut it down.

As for CBS and their acquisition of Paramount Pictures… they, obviously, just want to be an old media company and ride that peaceful, easy feeling all the way into the grave. Buying Paramount Pictures (and, hey, why not MGM while they’re at it!) would help realize that mid-1990s-vertical-alignment-synergy-world they are striving for. And based on Comcast’s purchase of NBCU (which valued Universal Studios at less than $3 billion), Paramount, with its much smaller film and television library, can be picked up at quite a fire sale bargain. (Wait two years and it will be even more of a bargain!)

Also, this would give CBS the opportunity to shut down the ridiculous CBS Films vanity project before it becomes a further embarrassment.

So, think about it people. A deal like this would really be a win-win-win for everyone… and help us to get rid of (at least a part of) Sumner Redstone once and for all.

Jill Kennedy – OnMedea