Only Tech Reporters Care About CES

Ari Emanuel, Ben Silverman, Bob's Big Boy Burbank, Electus, Fred Willard, Jeff Weiner, Jeff Zucker, Jill Kennedy, kara swisher, Khan Manka, Les Moonves, Manka Bros., Melinda the first lady of magic, nikki finke, Nokia Theater, OnMedea, Philippe Dauman, Rupert Murdoch, sharon waxman, Sherry Lansing, Sumner Redstone, Taylor Swift, Terry Semel, The black Eyed Peas, thewrap.com, Viacom's Holiday party, Accel Partners, Alan Eustace, Allen Blue, Ann Mather, Arvind Rajan, Ben Silverman, Bob Iger, Bret Taylor, Chamath Palihapitiya, Chris Hughes, Christopher Cox, Dan Rose, David Drummond, David Ebersman, David Fischer, David Henke, David Kirkpatrick, David Sze, Deep Nishar, Dustin Moskovitz, Eduardo Saverin, Ellen Levy, Elliot Schrage, Emilie Choi, Eric Schmidt, Erika Rottenberg, Gerald Levin, Greylock Partners, HBO, Jean-Luc Vaillant, Jeff Bewkes, Jeff Weiner, Jeff Zucker, Jill Kennedy, Jim Breyer, Joanna Shields, John Doerr, John Hennessy, Jon Miller, Jonathan Heiliger, Jonathan Rosenberg, Justin Aselage, Katrina Hau, Kevin Eyres, Khan Manka, Li Ka-shing, Lori Goler, Manka Bros., Marc Andreessen, Mark Cuban, Mark Zuckerberg, Matt Cohler, Mike Gamson, Mike Murphy, Mike Schroepfer, MySpace, Nicolas Carlson, Nikesh Arora, OnMedea, Owen Van Natta, Patrick Crane, Patrick Pichette, Paul Buchheit, Paul Madera, Paul Otellini, Peter Thiel, Ram Shriram, Reid Hoffman, Robby Kwok, Rupert Murdoch, Sergey Brin, Sheryl Sandberg, Shirley Tilghman, Shona Brown, Steve Cadigan, Steve Patrizi, Steve Sordello, Sumner Redstone, Ted Ullyot, Tony DiSanto, Toy Story 3, CES

Ari Emanuel, Ben Silverman, Bob's Big Boy Burbank, Electus, Fred Willard, Jeff Weiner, Jeff Zucker, Jill Kennedy, kara swisher, Khan Manka, Les Moonves, Manka Bros., Melinda the first lady of magic, nikki finke, Nokia Theater, OnMedea, Philippe Dauman, Rupert Murdoch, sharon waxman, Sherry Lansing, Sumner Redstone, Taylor Swift, Terry Semel, The black Eyed Peas, thewrap.com, Viacom's Holiday party, Accel Partners, Alan Eustace, Allen Blue, Ann Mather, Arvind Rajan, Ben Silverman, Bob Iger, Bret Taylor, Chamath Palihapitiya, Chris Hughes, Christopher Cox, Dan Rose, David Drummond, David Ebersman, David Fischer, David Henke, David Kirkpatrick, David Sze, Deep Nishar, Dustin Moskovitz, Eduardo Saverin, Ellen Levy, Elliot Schrage, Emilie Choi, Eric Schmidt, Erika Rottenberg, Gerald Levin, Greylock Partners, HBO, Jean-Luc Vaillant, Jeff Bewkes, Jeff Weiner, Jeff Zucker, Jill Kennedy, Jim Breyer, Joanna Shields, John Doerr, John Hennessy, Jon Miller, Jonathan Heiliger, Jonathan Rosenberg, Justin Aselage, Katrina Hau, Kevin Eyres, Khan Manka, Li Ka-shing, Lori Goler, Manka Bros., Marc Andreessen, Mark Cuban, Mark Zuckerberg, Matt Cohler, Mike Gamson, Mike Murphy, Mike Schroepfer, MySpace, Nicolas Carlson, Nikesh Arora, OnMedea, Owen Van Natta, Patrick Crane, Patrick Pichette, Paul Buchheit, Paul Madera, Paul Otellini, Peter Thiel, Ram Shriram, Reid Hoffman, Robby Kwok, Rupert Murdoch, Sergey Brin, Sheryl Sandberg, Shirley Tilghman, Shona Brown, Steve Cadigan, Steve Patrizi, Steve Sordello, Sumner Redstone, Ted Ullyot, Tony DiSanto, Toy Story 3Nearly every major online publication (and print for that matter) are sending at least one reporter to Las Vegas for the Consumer Electronic Show (CES) – and no one, except those reporters, actually cares what comes out of the show.

It’s all the same – year after year.

Reporters write up an elaborate post about “What to expect from CES this year!” –

– then they go to Vegas

– they do a decent write up of Day 1

– then they party hard the first night because they have been so focused on the build up of CES that they just want to unwind

– and then they write a lackluster Day 2 report (because they are hungover)

– party some more

– and then sort of disappear until it’s time to drag themselves home.

Ari Emanuel, Ben Silverman, Bob's Big Boy Burbank, Electus, Fred Willard, Jeff Weiner, Jeff Zucker, Jill Kennedy, kara swisher, Khan Manka, Les Moonves, Manka Bros., Melinda the first lady of magic, nikki finke, Nokia Theater, OnMedea, Philippe Dauman, Rupert Murdoch, sharon waxman, Sherry Lansing, Sumner Redstone, Taylor Swift, Terry Semel, The black Eyed Peas, thewrap.com, Viacom's Holiday party, Accel Partners, Alan Eustace, Allen Blue, Ann Mather, Arvind Rajan, Ben Silverman, Bob Iger, Bret Taylor, Chamath Palihapitiya, Chris Hughes, Christopher Cox, Dan Rose, David Drummond, David Ebersman, David Fischer, David Henke, David Kirkpatrick, David Sze, Deep Nishar, Dustin Moskovitz, Eduardo Saverin, Ellen Levy, Elliot Schrage, Emilie Choi, Eric Schmidt, Erika Rottenberg, Gerald Levin, Greylock Partners, HBO, Jean-Luc Vaillant, Jeff Bewkes, Jeff Weiner, Jeff Zucker, Jill Kennedy, Jim Breyer, Joanna Shields, John Doerr, John Hennessy, Jon Miller, Jonathan Heiliger, Jonathan Rosenberg, Justin Aselage, Katrina Hau, Kevin Eyres, Khan Manka, Li Ka-shing, Lori Goler, Manka Bros., Marc Andreessen, Mark Cuban, Mark Zuckerberg, Matt Cohler, Mike Gamson, Mike Murphy, Mike Schroepfer, MySpace, Nicolas Carlson, Nikesh Arora, OnMedea, Owen Van Natta, Patrick Crane, Patrick Pichette, Paul Buchheit, Paul Madera, Paul Otellini, Peter Thiel, Ram Shriram, Reid Hoffman, Robby Kwok, Rupert Murdoch, Sergey Brin, Sheryl Sandberg, Shirley Tilghman, Shona Brown, Steve Cadigan, Steve Patrizi, Steve Sordello, Sumner Redstone, Ted Ullyot, Tony DiSanto, Toy Story 3, CESBelieve me, if CES were held in Fresno, even the Tech reporters wouldn’t show up.

Because it’s not about “new technology” (the gadgets are really just variations on themes from the past 10 years), it’s about “Vegas” and being able to get drunk on the company dime.

The same goes for the legions of companies that attempt to break new products and show off their brilliant innovations.

It’s a snow job – everyone is reprinting the same press release and then heading to dinners and cocktail parties to talk about the press release.

99.99% of the world’s population really don’t care to read about a $150,000 4K television, or a self-driving car or wearable tech – they might buy it once it hits the market if the products are good – but to read about it from hundreds of tech reporters and bloggers? Not so much.

But 99.99% do care about Vegas. So just write about your debauchery (like this CEO from last year – CES After Dark) and forget the gadgets.

No one cares.

Allen & Company retreat, Anne Mulcahy, Ari Emanuel, Barry Diller, Ben Silverman, Bob Iger, Bobby Kotick, Carol Bartz, Charlie Rose, Cory Booker, DumbDumb, Electus, Eric Schmidt, Erin Burnett, Gina Bianchini, Harvey Weinstein, Herb Allen, Herb Allen Sun Valley Conference, Herbert Allen, Jean-Bernard Levy, Jeff Bewkes, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jerry Yang, John Donahue, Ken Auletta, Khan Manka, Lachlan Murdoch, Lady Gaga, Leslie Moonves, Lionel Barber, Lloyd Grohl, Manka Bros., Marc Andreessen, Marissa Mayer, Mark Pincus, Mark Zuckerberg, Martin Sorrell, Mathias Dopfner, Mike Bloomberg, Niall FitzGerald, Peter Chernin, Phillippe Dauman, Reid Hoffman, Richard Parsons, Ricky Van Veen, Rob Wiesenthal, Robert L. Johnson, Ron Meyer, Rupert Murdoch, Sergey Brin, Sheryl Sandberg, Steve Jobs, Sun Valley Retreat, Sun Valley Retreat 2010, Terry Semel, Tom Freston, Tom Friedman, Ursula Burns, Vivi Nevo, Warren Buffett, World's Largest Media Company, Rupert Murdoch, Jose Maria Aznar, natalie Bancroft, Peter Barnes, Chase Carey, Kenneth Cowley, David DeVoe, Viet Dinh, Rod Eddington, Joel Klein, Andrew S.B. Knight, James Murdoch, Lachlan Murdoch, Thomas Perkins, Arthur Siskind, John Thornton, Stanley Shuman, Rebekah Brooks, Les Hinton, Teri Everett, jack Horner, Julie Henderson, Reed Nolte, Roger Ailes, Janet Nova, John Nallen, Beryl Cook, Michael Regan, Genie Gavenchak, Brian Lewis, Irena Briganti, Dan Berger, Rosabel Tao, Steven Rubenstein, Suzanne Halpin, Elisabeth Murdoch, Carol Bartz, Roy Bostock, Patti Hart, Sue James, Vyomesh Joshi, David Kenny, Arthur Kern, Brad Smith, Gary Wilson, Jerry Yang, Blake Irving, Ross Levinsohn, Rose Tsou, Rich Riley, Tim Morse, Michael J. Callahan, David Dibble, David Filo, Dr. Prabhakar Roghavan, Jeff Russakow, Elisa Steele, David Windley, Scott ThompsonJill Kennedy – OnMedea

NICKMOM – R.I.P.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen, CBS Films is dead

Thomas Dooley, James Barge, Robert Bakish, James Bombassei, Wade Davis, Carl Folta, MIchael Fricklas, Brad Grey, Doug Herzog, De De Lea, Debra Lee, Scott Mills, Van Toffler, Cyma Zarghami, Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen, CBS Films is dead, nickmom, nickmom is dead, cancelnickmom.com, Margarget Ables, Sara Benincasa, Bridget Benitz, Margaret Bristol, Rachel Callman, Cheryl Family, Noa Gavin, Brittany Gibbons, Joslyn Gray, Carly Hallam, Becky Harks, Calise Hawkins, Kim Hohman, Breena Jennings, Nikki Johnson, Katie Massa Kennedy, Una LaMarche, Risa Lewalk, Raisa Lewak, Sarah Manley, C. Matthews, C. McFadden, Jill Morris, J. Mustian, Julia Nathan, Kelly Nettles, Siobhan North, Kathy Passero, M. Poranz, Amber Porter, Adrienne Hedger, Shannon Seip, Nicole Leigh Shaw, Leanne Shirtliffe, Raven Snook, Lucy Sweet, Aly Sylvester, Adrienne Torrisi, Suzanna Vicinus, J. Vrabel, J. Wysaski, Bronwen O'KeefeIt’s very possible Nickmom will set the record for the world’s shortest running network.

There is no other option for this laughable disgrace than a total cancellation.

In fact, there are only three absolute certainties in this life:

1) The sun will rise in the east;

2) July 4th will occur every year on… July 4th; and

3) Nickmom will be shut down.

Such a complete creative and business abomination cannot possibly survive.

The tombstone graphic here may be a bit premature but it’s guaranteed to be accurate.

So, for the readers who have no idea what I’m talking about – what is this Nickmom that is almost universally hated by parents (mostly Moms)?

Nickmom is a primetime adult-skewing programming block (airing on the same channel as Nick Junior) designed for exhausted moms looking for a laugh or some edgier entertainment after the kids go to bed.

What’s wrong with that, Jill?

What do you have against exhausted moms looking for a laugh?

Absolutely nothing. I’m a proud exhausted mom myself who loves HBO.

But when you make a corporate decision to put on a programming block of comedians talking about sex and cocktails, shows called “Moms Night Out,” etc. etc. right after “Dora The Explorer” signs off, you clearly do not understand how the media landscape works.

Nickmom starts airing at 4pm in Hawaii for God’s sake! And 7PM in California (which is definitely before my daughter’s bedtime).

Thomas Dooley, James Barge, Robert Bakish, James Bombassei, Wade Davis, Carl Folta, MIchael Fricklas, Brad Grey, Doug Herzog, De De Lea, Debra Lee, Scott Mills, Van Toffler, Cyma Zarghami, Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen, CBS Films is dead, nickmom, nickmom is dead, cancelnickmom.com, Margarget Ables, Sara Benincasa, Bridget Benitz, Margaret Bristol, Rachel Callman, Cheryl Family, Noa Gavin, Brittany Gibbons, Joslyn Gray, Carly Hallam, Becky Harks, Calise Hawkins, Kim Hohman, Breena Jennings, Nikki Johnson, Katie Massa Kennedy, Una LaMarche, Risa Lewalk, Raisa Lewak, Sarah Manley, C. Matthews, C. McFadden, Jill Morris, J. Mustian, Julia Nathan, Kelly Nettles, Siobhan North, Kathy Passero, M. Poranz, Amber Porter, Adrienne Hedger, Shannon Seip, Nicole Leigh Shaw, Leanne Shirtliffe, Raven Snook, Lucy Sweet, Aly Sylvester, Adrienne Torrisi, Suzanna Vicinus, J. Vrabel, J. Wysaski, Bronwen O'KeefeThe biggest problem I have with Nickmom is not a content issue (though it’s really awful – painful to watch). The biggest problem I have with Nickmom is that it is a stupid idea badly executed.

And the ratings are bearing that out as noted by the Wall Street Journal (this is becoming a national story) – 74% decline in two weeks.

There is also a website that has been launched by angry parents – CancelNickMom.com.

Hey Viacom – are you hearing any of this?

People hate it. Drop it. Bring back “Bubble Guppies!”

I always wonder how these epic fails in business happen. This one is stunning.

Nickmom is an idea obviously hatched by out-of-touch corporate executives who think whatever they throw up on the screen (‘throw up’ being key words) will be gobbled up by the masses. They probably imagined their in-boxs filling up with “Thank yous” from weary, under-entertained moms from around the country.

They probably sat there at lunchtime brain-storming sessions falling off their seats with laughter when the suggestion for a tagline came up… “What about ‘Motherfunny’?”  “‘Motherfunny’? Oh, my God, that is fucking hilarious! It sounds like “mother fucker” but it’s actually “motherfunny!”

Thomas Dooley, James Barge, Robert Bakish, James Bombassei, Wade Davis, Carl Folta, MIchael Fricklas, Brad Grey, Doug Herzog, De De Lea, Debra Lee, Scott Mills, Van Toffler, Cyma Zarghami, Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen, CBS Films is dead, nickmom, nickmom is dead, cancelnickmom.com, Margarget Ables, Sara Benincasa, Bridget Benitz, Margaret Bristol, Rachel Callman, Cheryl Family, Noa Gavin, Brittany Gibbons, Joslyn Gray, Carly Hallam, Becky Harks, Calise Hawkins, Kim Hohman, Breena Jennings, Nikki Johnson, Katie Massa Kennedy, Una LaMarche, Risa Lewalk, Raisa Lewak, Sarah Manley, C. Matthews, C. McFadden, Jill Morris, J. Mustian, Julia Nathan, Kelly Nettles, Siobhan North, Kathy Passero, M. Poranz, Amber Porter, Adrienne Hedger, Shannon Seip, Nicole Leigh Shaw, Leanne Shirtliffe, Raven Snook, Lucy Sweet, Aly Sylvester, Adrienne Torrisi, Suzanna Vicinus, J. Vrabel, J. Wysaski, Bronwen O'KeefeThe room cannot stop laughing for several minutes. The coldcuts, fruit plates and cookie platters just sit there as middle-aged men (and a lucky female or two including the female VP in charge of Nickmom) howl with laughter at how awesome they are.

And then a branding exec chimes in: “But it’s perfect for what we’re trying to accomplish. We’re making mothers laugh.”

Another exec: “And no one needs laughs more than mothers!”

A marketing exec chimes in to make it all relevant: “And ‘motherfunny’ gives it that edge we’re looking for. These aren’t your father’s mothers anymore. Advertisers are going to eat this shit up!”

I’m not going to pound the point anymore and this isn’t a cry from a concerned parent who is worried about the moral fabric of our country – I know how to keep bad stuff away from my daughter, thank you.

But, face it, this is a horrible idea and it needs to killed.

And… it will be. Soon. Guaranteed.

Accel Partners, Ben Silverman, Bob Iger, Chris Hughes, David Kirkpatrick, Dustin Moskovitz, Eduardo Saverin, Gerald Levin, Greylock Partners, HBO, Jeff Bewkes, Jeff Zucker, Jill Kennedy, Joanna Shields, Jon Miller, Khan Manka, Li Ka-shing, Manka Bros., Mark Cuban, Mark Zuckerberg, Matt Cohler, MySpace, Nicolas Carlson, OnMedea, Owen Van Natta, Paul Buchheit, Peter Thiel, Rupert Murdoch, Sheryl Sandberg, Sumner Redstone, Toy Story 3Jill Kennedy – OnMedea

CBS Films – R.I.P. – Beastly Update

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen, CBS Films is deadUPDATE: The original CBS Films R.I.P. post below was written on January 25, 2010, right after “Extraordinary Measures” starring Harrison Ford and Brendan Fraser flopped.

The latest CBS Films release to flop is “Beastly” starring actors who didn’t get cast in “Twilight”.  This modern take on “Beauty and the Beast” (one of an endless stream of upcoming Fairy Tale Movies) had an opening weekend of about $10 million.  While this one is not a complete disaster like the previous releases, and may only lose a couple of million, it won’t, by any means, be able to save the life of the division.

———————————————————

CBS Films – R.I.P. (January 25, 2010)

I’m actually surprised there isn’t more inside media coverage of the disastrous debut of CBS Films’ first release – “Extraordinary Measures” starring Harrison Ford and Brendan Fraser ($6.0 million opening weekend from over 2,500 theaters – finishing 8th behind “Alvin and the Chipmunks: The Squeakquel” in its 5th week).

I realize the Jay/Dave/Conan/Jeff Zucker drama is a much sexier story but CBS Films’ failure is another example of the cocksure executive that believes he can do no wrong.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenLes Moonves, former bit player on “The Six Million Dollar Man” turned powerful CBS media mogul, is the exec on the hot seat this time. (Personally, I can imagine Jeff Zucker pushing this story just to get his name out of the press.)

Four years ago, when Sumner Redstone was completing the disastrous Viacom / CBS split, Mr. Moonves wanted Paramount Pictures so badly that when he didn’t get it, he decided he could create a new Paramount Pictures from scratch – CBS Films.

It’s a cold Monday morning at Black Rock today.

I’m assuming there will be two maybe three more failed releases in 2010 and then a decision to “refocus CBS’ energies on our booming cable network distribution platforms and new media” (translation: the coming end of CBS Films – probably at the end of 2011).

The R.I.P. tombstone above is generous in giving CBS Films a four year lifespan (2007-2011) considering the first release wasn’t until this past weekend – but I think three years of staffing up and development does count at being in business.

Another possibility for CBS would be to acquire Summit Entertainment. At least then they would have two guaranteed hits in the pipeline – the final two “Twilight” movies.

Or… my personal dream plan, somehow have CBS either acquire or wrest away Paramount from Viacom. News Corporation then buys Viacom’s cable channels (assets they sorely need). And Viacom shuts down thus getting us one step closer to saying bye-bye to Sumner Redstone forever.

Regardless of what happens, CBS’ old media experiment is not going to make it.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenJill Kennedy – OnMedea

TBS Gets It Right

Andrew Heller, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Brian Roberts, Charlie Rose, Conan O'Brien, David Letterman, David Levy, Dawn Ostroff, Deborah Wright, Frank Caufield, Fred Hassan, GE shareholder, George Lopez, Greg D'Alba, Jack Wakshlag, james Barksdale, Jay Leno, Jay Leno has Failed, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, jessica Einhorn, Jill Kennedy, Jim McCaffrey, Jim Walton, Jimmy Fallon, Jimmy Kimmel, John Ferriter, John Kampfe, Jon Stewart, Josefin Lonnborg, Kelly Regal, Kenneth Novack, Khan Manka, Les Moonves, Louise Sams, mama's family, Manka Bros., Marc Graboff, Mark Steinberg, Mathias Dopfner, Michael Miles, Nancy Tellum, OnMedea, Paul Telegdy, Peter Roth, Phil Kent, Robert Clark, Scott Teissler, Sharon Waxman, Stephen Bollenbach, Stephen Colbert, Steven Koonin, Stuart Snyder, TCA Winter Press Tour, Terry Semel, The Office, Tony DiSanto, Vicky Lawrence, William Barr, William Morris Endeavor

Andrew Heller, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Brian Roberts, Charlie Rose, Conan O'Brien, David Letterman, David Levy, Dawn Ostroff, Deborah Wright, Frank Caufield, Fred Hassan, GE shareholder, George Lopez, Greg D'Alba, Jack Wakshlag, james Barksdale, Jay Leno, Jay Leno has Failed, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, jessica Einhorn, Jill Kennedy, Jim McCaffrey, Jim Walton, Jimmy Fallon, Jimmy Kimmel, John Ferriter, John Kampfe, Jon Stewart, Josefin Lonnborg, Kelly Regal, Kenneth Novack, Khan Manka, Les Moonves, Louise Sams, mama's family, Manka Bros., Marc Graboff, Mark Steinberg, Mathias Dopfner, Michael Miles, Nancy Tellum, OnMedea, Paul Telegdy, Peter Roth, Phil Kent, Robert Clark, Scott Teissler, Sharon Waxman, Stephen Bollenbach, Stephen Colbert, Steven Koonin, Stuart Snyder, TCA Winter Press Tour, Terry Semel, The Office, Tony DiSanto, Vicky Lawrence, William Barr, William Morris EndeavorSo… Conan O’Brien has decided to go to TBS.  Like him or not, get his comedy or not, Conan immediately brings a “hip” factor to TBS where it currently has none.  Whether that will be enough to truly take the network to another level is a huge unknown at this point.

I have a feeling this announcement has taken the wind out of the sails of the “I’m With Coco” movement.  For some reason, I think they wanted him to stay off TV and start some crazy live streaming Internet-only revolution from a shack in the desert.  Sorry freaks.  Perhaps you can steal your basic cable feed and still feel like a revolutionary.

This is a big bet for TBS but one it can certainly afford to take.  Two revenue streams RULE! If it doesn’t work, they can always move “Lopez Tonight” (with its 1.0 rating) back to 11pm and put the always profitable “Ab Roller Deluxe” informercial on at midnight.

The biggest obstacle is the fact that TBS still feels (to me – and I’m not alone) like a network that airs nothing but Mama’s Family” reruns and very low quality VHS tapes of 1980s comedies.  I know this isn’t the case anymore and they actually do have some solid programming with “The Office” and “Family Guy” reruns, etc. and have had some success in original programming with all those Tyler Perry shows (What, are there 10 series now?  All with 350 episode commitments?).

Andrew Heller, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Brian Roberts, Charlie Rose, Conan O'Brien, David Letterman, David Levy, Dawn Ostroff, Deborah Wright, Frank Caufield, Fred Hassan, GE shareholder, George Lopez, Greg D'Alba, Jack Wakshlag, james Barksdale, Jay Leno, Jay Leno has Failed, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, jessica Einhorn, Jill Kennedy, Jim McCaffrey, Jim Walton, Jimmy Fallon, Jimmy Kimmel, John Ferriter, John Kampfe, Jon Stewart, Josefin Lonnborg, Kelly Regal, Kenneth Novack, Khan Manka, Les Moonves, Louise Sams, mama's family, Manka Bros., Marc Graboff, Mark Steinberg, Mathias Dopfner, Michael Miles, Nancy Tellum, OnMedea, Paul Telegdy, Peter Roth, Phil Kent, Robert Clark, Scott Teissler, Sharon Waxman, Stephen Bollenbach, Stephen Colbert, Steven Koonin, Stuart Snyder, TCA Winter Press Tour, Terry Semel, The Office, Tony DiSanto, Vicky Lawrence, William Barr, William Morris EndeavorBut adding Conan puts TBS on a different level – a network level with a big advantage – they don’t need Leno-size ratings to call it a “hit”.

Imagine the spinmeisters at Turner the day after its debut:  “Late Night Cable Talk Show’s Biggest Night Ever!”; “Conan Conquers Cable!”; “The Colbert Killer!”“2.0 in Metered Markets – 18-49”… Okay, they won’t put that one in the Trades but that’s about what we can expect on the high end.  If a 2.0 late night rating is worth a $100 million investment, then TBS has made the right move.

Personally, I think it IS the right move – if anything just to improve their image.  All the other shit that’s on TBS will suddenly be given a second look which may make people slow down the remote as they’re passing by on their way to USA or FX.

For Conan, I think this is also the best move.  Though if he ultimately fails on TBS, his career is over (unless he is willing to take the 1:30a.m. Last Call slot from what’s his name – that guy that dated Tara Reid).  Not going to Fox and being beaten badly by Jay Leno was a very smart move by Conan.  And a very smart move by Fox – which doesn’t have two revenue streams (yet) and, thus, doesn’t have money to burn.

So… good luck, Conan.  You have made a good match.  And I can’t wait to hear all those jokes you’ll make about what a crappy network TBS is.  The crappy network that is paying you $100 million dollars.

Accel Partners, Ben Silverman, Bob Iger, Chris Hughes, David Kirkpatrick, Dustin Moskovitz, Eduardo Saverin, Gerald Levin, Greylock Partners, HBO, Jeff Bewkes, Jeff Zucker, Jill Kennedy, Joanna Shields, Jon Miller, Khan Manka, Li Ka-shing, Manka Bros., Mark Cuban, Mark Zuckerberg, Matt Cohler, MySpace, Nicolas Carlson, OnMedea, Owen Van Natta, Paul Buchheit, Peter Thiel, Rupert Murdoch, Sheryl Sandberg, Sumner Redstone, Toy Story 3Jill Kennedy – OnMedea

Can Elin Woods Learn From Conan O’Brien?

ABC, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Beverly Hills Hotel, Brian Roberts, CBS, Charlie Rose, Comcast, Conan O'Brien, CSI: NY, David Letterman, Dawn Ostroff, Deadline Hollywood, Dick Wolf, Eastwick, Elin Nordegren, Elin Woods, ER, GE shareholder, George Lopez, Gossip Girl, Heidi Montag, Jay Leno, Jay Leno has Failed, Jay Leno ratings, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jill Kennedy, Jimmy Fallon, Jimmy Kimmel, John Ferriter, Jon Stewart, Josefin Lonnborg, Julianna Margulies, Kate Gosselin, Khan Manka, Law & Order, Les Moonves, Manka Bros., Marc Graboff, Mark Steinberg, Nancy Tellum, Nikki Finke, Octomom, OnMedea, Paul Telegdy, Peter Roth, Producers Caucus Panel, Rory Sabbatini, Sharon Waxman, Spencer Pratt, Stephen Colbert, Stop all the clocks..., TCA Winter Press Tour, Terry Semel, The CW, The Hills, thewrap.com, Thomas Nordegren, Tiger Woods, Tony DiSanto, W.H. Auden, Warner Bros., William Morris EndeavorABC, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Beverly Hills Hotel, Brian Roberts, CBS, Charlie Rose, Comcast, Conan O'Brien, CSI: NY, David Letterman, Dawn Ostroff, Deadline Hollywood, Dick Wolf, Eastwick, Elin Nordegren, Elin Woods, ER, GE shareholder, George Lopez, Gossip Girl, Heidi Montag, Jay Leno, Jay Leno has Failed, Jay Leno ratings, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jill Kennedy, Jimmy Fallon, Jimmy Kimmel, John Ferriter, Jon Stewart, Josefin Lonnborg, Julianna Margulies, Kate Gosselin, Khan Manka, Law & Order, Les Moonves, Manka Bros., Marc Graboff, Mark Steinberg, Nancy Tellum, Nikki Finke, Octomom, OnMedea, Paul Telegdy, Peter Roth, Producers Caucus Panel, Rory Sabbatini, Sharon Waxman, Spencer Pratt, Stephen Colbert, Stop all the clocks..., TCA Winter Press Tour, Terry Semel, The CW, The Hills, thewrap.com, Thomas Nordegren, Tiger Woods, Tony DiSanto, W.H. Auden, Warner Bros., William Morris EndeavorAs Tiger Woods slowly reemerges from hiding and Team-Tiger Damage Control goes full throttle, there is an interesting parallel to be made between the Tiger/Elin Woods drama and the NBC/Conan O’Brien drama (which cost all of us a few months out of our lives).

Imagine Conan and Elin on one side and Tiger, Jay Leno, Jeff Zucker and NBC and on the other.

The parallel begins with a couple of a wide-eyed youths – dreaming of the big time.

  • Elin: Is a nanny for a Swedish golf pro and hangs around a lot of single golfers on tour but really only imagines herself with one man… the crown jewel of golfers… Tiger Woods.

ABC, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Beverly Hills Hotel, Brian Roberts, CBS, Charlie Rose, Comcast, Conan O'Brien, CSI: NY, David Letterman, Dawn Ostroff, Deadline Hollywood, Dick Wolf, Eastwick, Elin Nordegren, Elin Woods, ER, GE shareholder, George Lopez, Gossip Girl, Heidi Montag, Jay Leno, Jay Leno has Failed, Jay Leno ratings, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jill Kennedy, Jimmy Fallon, Jimmy Kimmel, John Ferriter, Jon Stewart, Josefin Lonnborg, Julianna Margulies, Kate Gosselin, Khan Manka, Law & Order, Les Moonves, Manka Bros., Marc Graboff, Mark Steinberg, Nancy Tellum, Nikki Finke, Octomom, OnMedea, Paul Telegdy, Peter Roth, Producers Caucus Panel, Rory Sabbatini, Sharon Waxman, Spencer Pratt, Stephen Colbert, Stop all the clocks..., TCA Winter Press Tour, Terry Semel, The CW, The Hills, thewrap.com, Thomas Nordegren, Tiger Woods, Tony DiSanto, W.H. Auden, Warner Bros., William Morris Endeavor———————————————————————–

  • Conan: Finally gets “The Tonight Show” in 2009 after slumming it for 16 years at 12:35am.
  • Elin: Finally gets a marriage proposal in 2004 from Tiger Woods after slumming it as a nanny for Jesper Parnevik’s kids.

———————————————————————–

  • Conan: Jay Leno retires from “The Tonight Show” and prepares to launch an ill-conceived prime time talk show – “The Jay Leno Show”.  Conan, believing NBC’s promise, happily takes over the reigns of “The Tonight Show” and looks forward to a long and prosperous run as host.
  • Elin:  Tiger Woods retires from his crazy single days and prepares for an ill-conceived life of domestic bliss.  Elin, believing Tiger, happily sets up a life of wealth and prosperity (and has two children to complete the ideal picture).

———————————————————————–

  • Elin:  Tiger Woods crashes a Cadillac Escalade into a tree after Elin Woods decides to move a few of his teeth from the front to the back of his mouth with a 7 iron.

ABC, Angela Bromstad, Ari Emanuel, Barbro Holmberg, Barry Diller, Ben Silverman, Beverly Hills Hotel, Brian Roberts, CBS, Charlie Rose, Comcast, Conan O'Brien, CSI: NY, David Letterman, Dawn Ostroff, Deadline Hollywood, Dick Wolf, Eastwick, Elin Nordegren, Elin Woods, ER, GE shareholder, George Lopez, Gossip Girl, Heidi Montag, Jay Leno, Jay Leno has Failed, Jay Leno ratings, Jeff Gaspin, Jeff Weiner, Jeff Zucker, Jeffrey Immelt, Jill Kennedy, Jimmy Fallon, Jimmy Kimmel, John Ferriter, Jon Stewart, Josefin Lonnborg, Julianna Margulies, Kate Gosselin, Khan Manka, Law & Order, Les Moonves, Manka Bros., Marc Graboff, Mark Steinberg, Nancy Tellum, Nikki Finke, Octomom, OnMedea, Paul Telegdy, Peter Roth, Producers Caucus Panel, Rory Sabbatini, Sharon Waxman, Spencer Pratt, Stephen Colbert, Stop all the clocks..., TCA Winter Press Tour, Terry Semel, The CW, The Hills, thewrap.com, Thomas Nordegren, Tiger Woods, Tony DiSanto, W.H. Auden, Warner Bros., William Morris Endeavor————————————————————————

  • Conan: Begins to feel humiliated by rumors of Jay Leno returning to late night.
  • Elin: Begins to feel humiliated by rumors of Tiger Woods having 11 mistresses (6 of them ‘serious’).

————————————————————————

  • Elin: Rather than take the suck ass deal offered, Elin decides to hold out for $800 million!  Take that suckers.

———————————————————-
As for the future?  Here’s my guess:

  • Conan: Having finalized the divorce from NBC, agrees to a deal with TBS.
  • Elin: After finalizing the divorce from Tiger, agrees to go on a disastrous first date with Rory Sabbatini (or some other less successful golfer that wishes he was Tiger Woods).  She breaks her promise not to talk about Tiger’s affairs and loses everything.  The book doesn’t sell and she moves in with John Daly.

————————————————————–

Dear Elin:

Conan couldn’t in good conscious stay at NBC (even though his dream life went up in flames) and you can’t stay with Tiger (even though your dream life has gone up in flames).  Take the money and run to that house in Sweden.  You will have a better future.

Accel Partners, Ben Silverman, Bob Iger, Chris Hughes, David Kirkpatrick, Dustin Moskovitz, Eduardo Saverin, Gerald Levin, Greylock Partners, HBO, Jeff Bewkes, Jeff Zucker, Jill Kennedy, Joanna Shields, Jon Miller, Khan Manka, Li Ka-shing, Manka Bros., Mark Cuban, Mark Zuckerberg, Matt Cohler, MySpace, Nicolas Carlson, OnMedea, Owen Van Natta, Paul Buchheit, Peter Thiel, Rupert Murdoch, Sheryl Sandberg, Sumner Redstone, Toy Story 3Jill Kennedy – OnMedea

CBS Films – R.I.P.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. Cohen
CBS Films - R.I.P.

I’m actually surprised there isn’t more inside media coverage of the disastrous debut of CBS Films’ first release – Extraordinary Measures starring Harrison Ford and Brendan Fraser ($6.0 Million opening weekend from over 2,500 theaters – finishing 8th behind “Alvin and the Chipmunks: The Squeakquel” in its 5th week).

I realize the Jay/Dave/Conan/Jeff Zucker drama is a much sexier story but CBS Films’ failure is another example of the cocksure executive that believes he can do no wrong.

Les Moonves, former bit player on “The Six Million Dollar Man” turned powerful CBS media mogul, is the exec on the hot seat this time.  (Personally, I can imagine Jeff Zucker pushing this story just to get his name out of the press.)

Four years ago, when Sumner Redstone was completing the disastrous Viacom / CBS split, Mr. Moonves wanted Paramount Pictures so badly that when he didn’t get it, he decided he could create a new Paramount Pictures from scratch – CBS Films.

It’s a cold Monday morning at Black Rock today.

I’m assuming there will be two maybe three more failed releases in 2010 and then a decision to “refocus CBS’ energies on our booming cable network distribution platforms and new media” (translation: the end of CBS Films).

The R.I.P. tombstone above is generous in giving CBS Films a four year lifespan (2007-2010) considering the first release wasn’t until this past weekend – but I think three years of staffing up and development does count as being in business.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenAnother possibility for CBS would be to acquire Summit Entertainment. At least then they would have two guaranteed hits in the pipeline – the final two “Twilight” movies.

Or… my personal dream plan, somehow have CBS either acquire or wrest away Paramount from Viacom.  News Corporation buys the cable channels from Viacom (assets they sorely need).  Viacom shuts down thus getting us one step closer to saying bye-bye to Sumner Redstone forever.

Regardless of what happens, CBS’ old media experiment is not going to make it.  But Les Moonves can take solace in the fact that a very exciting Super Bowl is coming to CBS and he still runs one of the top two broadcast networks in the country.

There was a time when that would have been enough for one man.

Accel Partners, Ben Silverman, Bob Iger, Chris Hughes, David Kirkpatrick, Dustin Moskovitz, Eduardo Saverin, Gerald Levin, Greylock Partners, HBO, Jeff Bewkes, Jeff Zucker, Jill Kennedy, Joanna Shields, Jon Miller, Khan Manka, Li Ka-shing, Manka Bros., Mark Cuban, Mark Zuckerberg, Matt Cohler, MySpace, Nicolas Carlson, OnMedea, Owen Van Natta, Paul Buchheit, Peter Thiel, Rupert Murdoch, Sheryl Sandberg, Sumner Redstone, Toy Story 3Jill Kennedy – OnMedea

CBS Films’ Big Test

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenCBS Films – that scrappy upstart with the name that screams ‘OLD MEDIA’ (“Films”, really?  Can you even buy film stock anymore?  The world is going digital, CBS) – hits the ground running today with its first release, “Extraordinary Measures” starring Harrison Ford and Brendan Fraser.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenMost start-up production companies don’t have Harrison Ford in their first movie.  Most start-up production companies have the guy or girl that’s holding the boom pole also act in a major role and provide their own food and wardrobe.  But most start-up production companies aren’t called “CBS FILMS”.

Why is there a CBS Films?  It seems that Viacom (before Sumner Redstone’s idiotic decision to split the company in half – thus creating this problem in the first place) has a very nice movie production company called Paramount Pictures.  They also made a couple of Harrison Ford movies.  I remember he played a guy named Indiana Jones for them.

You see, I think it’s ridiculous CBS Films had to be formed.  It’s not going to last (sorry, Les).  New movie companies just don’t make it – even backed by a large media company like CBS.  Yes, go ahead and scream all you want about Summit Entertainment and their success – but after they release two more teen-angst vampire movies – they’re done.

I understand Les Moonves’ desire to run a completely vertical entertainment conglomerate.  But it’s no longer 1995.  The media landscape has changed.  The glorious gatekeeper days are over.   Ask Harvey Weinstein how hard it is to build an empire from scratch (but you may have to buy him lunch to ask that question.  Dude is totally broke).

Look, I work for The World’s Largest Media CompanyManka Bros. – and they have five movie labels and all of them suck.  Sorry, Khan (my boss, Khan Manka, Jr.).  And they’ve been doing it for 90 years.

Adam Townsend, Alan Ruck, Amy Baer, Angeline Straka, Anthony Ambrosio, Ari Emanuel, Arnold Kopelson, Brendan Fraser, Bruce S. Gordon, Bruce Tobey, Carl Folta, Carla Santos Shamberg, CBS Films, Charlie Gifford, Chase Carey, David Andelman, David Poltrack, Debbie Miller, DebManka Bros., Diego Velazquez, Doug Morris, Fred Salerno, Gary Countryman, Geeta Anand, Gil Schwartz, Harrison Ford, Harvey Weinstein, Jared Harris, Jeff Weiner, Jill Kennedy, Jordana Glick-Franzheim, Joseph A. Califano, Joseph Ianniello, Josh Rothstein, Jr., Keri Russell, Khan Manka, Leonard Goldberg, Les Moonves, Linda Griego, Louis Briskman, Manka Bros., Martin Franks, Meredith Droeger, Michael Shamberg, Nan Morales, News Corporation, OnMedea, Patrick Bauchau, Phillippe Dauman, Reid Sullivan, Richard Jones, Rik Toulon, Rob Friedman, Robert Nelson Jacobs, Rupert Murdoch, Sam Hall, Shari Redstone, Stacey Sher, Steven Friedlander, Summit Entertainment, Sumner Redstone, Terry Semel, The Weinstein Company, Thomas Dooley, Tom Vaughan, Viacom, Wade Davis, William S. CohenEven though “Extraordinary Measures” looks like the kind of movie that would give me a really good cry on a Saturday night at home – WHILE WATCHING THE HALLMARK CHANNEL – I’m sort of rooting against this one to succeed.

You see, I want CBS to buy (or wrest away) Paramount Pictures from Viacom and then immediately close CBS Films.  I want News Corporation to buy all the cable channels and other assets from Viacom.

Then I want Viacom and Sumner Redstone to go away… forever.  (I realize Sumner will still be Chairman of CBS – but Chairman can be overthrown – ask Steve Case – even if it’s an old coot that’s never going to die.)

So, good luck CBS Films.  It’s a tall mountain to climb.  I’m thinking “Extraordinary Measures” will pull down between $10-15 million this weekend.  Whether that is good enough to call the first release a success… we’ll just have to find out.  Less than $10 million and there will be quite a few worried CBS Films execs on Monday morning.

Accel Partners, Ben Silverman, Bob Iger, Chris Hughes, David Kirkpatrick, Dustin Moskovitz, Eduardo Saverin, Gerald Levin, Greylock Partners, HBO, Jeff Bewkes, Jeff Zucker, Jill Kennedy, Joanna Shields, Jon Miller, Khan Manka, Li Ka-shing, Manka Bros., Mark Cuban, Mark Zuckerberg, Matt Cohler, MySpace, Nicolas Carlson, OnMedea, Owen Van Natta, Paul Buchheit, Peter Thiel, Rupert Murdoch, Sheryl Sandberg, Sumner Redstone, Toy Story 3Jill Kennedy – OnMedea