Following an all night film strategy brainstorming session, I am pleased to announce Manka Bros. has committed to produce a $250 million reimagining of the classic children’s fairy tale “Hey Diddle Diddle”.
This is a mighty big bet for the studio and a decision I don’t make lightly.
And while it seems that every studio in town is doing a fairy tale remake right now (Red Riding Hood and Jack the Giant Killer at Warners, Hansel & Gretel at Paramount and there are THREE Snow White movies in various stages of development, etc.), I think we have hit on a concept that will definitely help “Hey Diddle Diddle” break through the clutter.
In the story’s current form, you have a Cat playing a Fiddle, a Cow jumping over the Moon, a Dog laughing and Dish running away with a Spoon… silly stuff that doesn’t translate to a long form feature film – much less the elements of a movie anyone over four would want to see.
We’re going to take the same classic characters and set the story in a Soviet gulag work camp in the 1930s. This will allow us to dig deep into the psyches of these characters.
What makes the cow jump over the moon? Freedom.
Why does the dish run away with the spoon? Forbidden love.
Why is the cat playing the fiddle? Because Stalin likes music and if the cat doesn’t play, he dies.
Stuff like that. Very powerful.
And while we don’t have a screenwriter, director or cast set, we do have a release date: July 4, 2012.